According to a report from market-research firm Slice Intelligence, Apple has moved about 2.79 million units of the Apple Watch since its April 24 debut. Slice based its estimate on the behavior of 2 million online shoppers in its database. And if traditional watchmakers weren't in enough of a tough spot because of Apple's first foray into smartwatches, what the king of tech has up its sleeves next could deal another blow.
Citing "multiple sources familiar with Apple's plans," Apple news and rumor site 9to5Mac reported last week that the second-generation Apple Watch will have a Face Time video camera, be more independent from the iPhone and could be launched in 2016. 9to5 mac also reported that Apple will be looking to develop more Apple Watch options priced between $1,000 and $10,000. Apple didn't immediately return a request for comment.
Projected sales for the Apple Watch ahead of the company's second-quarter earnings release, which is scheduled for late July, are just one of several indications that sales of affordable timepieces from big names such as Fossil and Michal Kors could wane this coming holiday season. TheStreet takes a look at three signs of impending doom.