NEW YORK (TheStreet) -- Shares of Advanced Micro Devices (AMD) were gaining 5.1% to $2.47 Wednesday after the chipmaker announced its new line of Radeon graphics cards at the Electronic Entertainment Expo in Los Angeles.
AMD introduced its new Radeon R9 Fury X GPU, which is calls the "most advanced and innovative GPU ever created for the enthusiast market" during a live webcast. The new GPU uses integrated High-Bandwidth Memory (HBM) which can dliver 60% more bandwidth than GDDR5 memory with a 4096-bit memory interface, according to AMD.
The company said the R9 Fury graphics card is capable of playing "the most demanding 4K games" with graphics settings turned up, and is ready for future APIs such as Microsoft's MSFT DirectX 12 and OpenGL 4.5.
AMD also announced the new R9 300 series for gamers who can't quite afford to R9 Fury but want to play games at 4K resolutions and the even more budget-conscious R7 300 series for gamers looking to play at 1080p and 1440p resolutions.
The company said the R9 Fury series will start at $429, while the R9 300 series will start at $199 and the R7 300 series starts at $109.
TheStreet Ratings team rates ADVANCED MICRO DEVICES as a Sell with a ratings score of D. TheStreet Ratings Team has this to say about their recommendation:
"We rate ADVANCED MICRO DEVICES (AMD) a SELL. This is driven by a few notable weaknesses, which we believe should have a greater impact than any strengths, and could make it more difficult for investors to achieve positive results compared to most of the stocks we cover. The company's weaknesses can be seen in multiple areas, such as its deteriorating net income, disappointing return on equity, generally high debt management risk, generally disappointing historical performance in the stock itself and feeble growth in its earnings per share."