Mobile Order & Pay has been successful in the Pacific Northwest, where the company was testing the concept, TheStreet's Jim Cramer, co-portfolio manager of the Action Alerts PLUS portfolio, said on CNBC's "Stop Trading" segment.
Now Starbucks is expanding the concept to 21 states in the southern and central U.S. This will likely boost the stock price because it increases Starbucks' ability to serve more customers, he explained.
Meanwhile, one of Cramer's favorite companies, organic food purveyor Hain Celestial Group (HAIN), was added to Bank of America/Merrill Lynch's US1 List, which is a collection of the company's top investment ideas.
Hain shares are up 3.8% on the news and have now climbed an astounding 45% over the past 12 months, Cramer said. Along with WhiteWave Foods (WWAV), Hain Celestial remains "the natural and organic [food] play," Cramer said.