NEW YORK (TheStreet) -- Shares of JD.Com (JD - Get Report) are higher by 0.32% to $34.87 in midday trading on Tuesday, a day after China's largest online direct sales company announced the launch of its new channel, Japanese Mall.

The new channel on the company's platform is dedicated exclusively to sales of authentic imported Japanese products.

"Japanese Mall will give more Japanese brands greater exposure to China's rapidly growing demand for imported goods, and will further solidify's reputation as China's online leader for guaranteed authentic products," JD Mall CEO Haoyu Shen said in a statement.

Beijing-based is the largest online direct sales company in China. operates roughly seven fulfillment centers and a total of 143 warehouses in 43 cities.

The company provides standard same-day delivery in more than 130 counties and districts, and standard next-day delivery in more than another 850 counties and districts within China.

Insight from TheStreet's Research Team:

Bryan Ashenberg and Bob Lang have identified as the Chart of the Day. Here is what Ashenberg and Lang had to say about the stock's chart:

Chinese e-commerce name (JD:Nasdaq) is not as well known as the giant Alibaba (BABA:NYSE), especially in China.

Yet, from a valuation standpoint, some analysts actually believe this stock is a better value than Alibaba and has better growth prospects. In fact, performance is not even close -- JD is up some 75% from it's initial public offering, while Alibaba is barely higher.

From a chart perspective, JD is going sideways in a consolidation from the prior surge in April and has held the lows nicely.

Recent volume trends are positive and show the stock ready to break resistance (around $35). This brief pause is similar to the one in March as it scaled higher to new all-time highs.

DISCLOSURE: Trifecta Stocks has no position in JD. This Alert is a technical analysis of the company's chart, and we are not taking any action in the stock at this time.

- Bryan Ashenberg and Bob Lang, "Chart of the Day: JD," originally published 6/2/15 on

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