NEW YORK (TheStreet) -- Shares of Facebook (FB) stock closed higher by 1.39% to $80.29 on Monday, after the company rolled out a new layer of security to protect its users--encrypted notification emails.
"It's very important to us that the people who use Facebook feel safe and can trust that their connection to Facebook is secure," the company said in its blog post.
It's Facebook's latest effort to ensure that no one else is reading the email but the intended recipient. For example, the company emails you to let you know if someone "likes" your post, or if someone write on your wall, according to The Guardian.
Now, users can opt to encrypt email notifications, such as password resets.
The encryption standard the company is using is PGP, which stands for "pretty good privacy." This is seen as the gold standard of email encryption, the publication noted.
Separately, TheStreet Ratings team rates FACEBOOK INC as a Buy with a ratings score of B. TheStreet Ratings Team has this to say about their recommendation:
"We rate FACEBOOK INC (FB) a BUY. This is driven by several positive factors, which we believe should have a greater impact than any weaknesses, and should give investors a better performance opportunity than most stocks we cover. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures, expanding profit margins, good cash flow from operations and solid stock price performance. We feel its strengths outweigh the fact that the company has had sub par growth in net income."