3 Consumer Non-Durables Stocks Driving The Industry Higher

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer.

All three major indices are trading up today with the Dow Jones Industrial Average ( ^DJI) trading up 114 points (0.6%) at 17,956 as of Thursday, May 7, 2015, 12:55 PM ET. The NYSE advances/declines ratio sits at 1,846 issues advancing vs. 1,171 declining with 124 unchanged.

The Consumer Non-Durables industry currently sits up 0.1% versus the S&P 500, which is up 0.6%. A company within the industry that increased today was Sealed Air ( SEE), up 1.7%. A company within the industry that fell today was Revlon ( REV), up 5.8%.

TheStreet would like to highlight 3 stocks pushing the industry higher today:

3. Under Armour ( UA) is one of the companies pushing the Consumer Non-Durables industry higher today. As of noon trading, Under Armour is up $1.43 (1.9%) to $78.17 on average volume. Thus far, 1.0 million shares of Under Armour exchanged hands as compared to its average daily volume of 2.3 million shares. The stock has ranged in price between $76.83-$78.20 after having opened the day at $77.00 as compared to the previous trading day's close of $76.74.

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Under Armour, Inc., together with its subsidiaries, develops, markets, and distributes branded performance apparel, footwear, and accessories for men, women, and youth primarily in North America, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America. Under Armour has a market cap of $13.8 billion and is part of the consumer goods sector. Shares are up 13.5% year-to-date as of the close of trading on Wednesday. Currently there are 15 analysts who rate Under Armour a buy, 1 analyst rates it a sell, and 10 rate it a hold.

TheStreet Ratings rates Under Armour as a buy. The company's strengths can be seen in multiple areas, such as its robust revenue growth, expanding profit margins, solid stock price performance and largely solid financial position with reasonable debt levels by most measures. We feel these strengths outweigh the fact that the company has had sub par growth in net income. Get the full Under Armour Ratings Report now.

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2. As of noon trading, Colgate-Palmolive ( CL) is up $0.45 (0.7%) to $68.24 on average volume. Thus far, 1.0 million shares of Colgate-Palmolive exchanged hands as compared to its average daily volume of 2.7 million shares. The stock has ranged in price between $67.50-$68.24 after having opened the day at $67.97 as compared to the previous trading day's close of $67.79.

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Colgate-Palmolive Company, together with its subsidiaries, manufactures and markets consumer products worldwide. It operates in two segments: Oral, Personal and Home Care; and Pet Nutrition. Colgate-Palmolive has a market cap of $60.9 billion and is part of the consumer goods sector. Shares are down 2.6% year-to-date as of the close of trading on Wednesday. Currently there are 3 analysts who rate Colgate-Palmolive a buy, no analysts rate it a sell, and 13 rate it a hold.

TheStreet Ratings rates Colgate-Palmolive as a buy. The company's strengths can be seen in multiple areas, such as its increase in net income, notable return on equity, expanding profit margins and growth in earnings per share. We feel these strengths outweigh the fact that the company has had lackluster performance in the stock itself. Get the full Colgate-Palmolive Ratings Report now.

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1. As of noon trading, Nike ( NKE) is up $1.20 (1.2%) to $101.42 on average volume. Thus far, 1.4 million shares of Nike exchanged hands as compared to its average daily volume of 3.5 million shares. The stock has ranged in price between $100.02-$101.43 after having opened the day at $100.45 as compared to the previous trading day's close of $100.22.

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NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic footwear, apparel, equipment, and accessories for men, women, and kids worldwide. Nike has a market cap of $68.5 billion and is part of the consumer goods sector. Shares are up 4.4% year-to-date as of the close of trading on Wednesday. Currently there are 13 analysts who rate Nike a buy, no analysts rate it a sell, and 8 rate it a hold.

TheStreet Ratings rates Nike as a buy. The company's strengths can be seen in multiple areas, such as its solid stock price performance, impressive record of earnings per share growth, compelling growth in net income, revenue growth and largely solid financial position with reasonable debt levels by most measures. Although the company may harbor some minor weaknesses, we feel they are unlikely to have a significant impact on results. Get the full Nike Ratings Report now.

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If you are interested in one of these 3 stocks, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider Consumer Staples Select Sector SPDR ( XLP) while those bearish on the consumer non-durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

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