Today's Stocks Driving Success For The Consumer Goods Sector

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer.

All three major indices are trading down today with the Dow Jones Industrial Average ( ^DJI) trading down 83 points (-0.5%) at 17,693 as of Wednesday, April 1, 2015, 12:55 PM ET. The NYSE advances/declines ratio sits at 1,390 issues advancing vs. 1,594 declining with 166 unchanged.

The Consumer Goods sector currently sits down 0.5% versus the S&P 500, which is down 0.5%. A company within the sector that increased today was BRF ( BRFS), up 2.5%. On the negative front, top decliners within the sector include Johnson Controls ( JCI), down 2.2%, Monster Beverage ( MNST), down 2.1%, PACCAR ( PCAR), down 1.9%, Delphi Automotive ( DLPH), down 1.7% and International Paper ( IP), down 1.7%.

TheStreet would like to highlight 3 stocks pushing the sector higher today:

3. Lorillard ( LO) is one of the companies pushing the Consumer Goods sector higher today. As of noon trading, Lorillard is up $1.69 (2.6%) to $67.04 on average volume. Thus far, 2.0 million shares of Lorillard exchanged hands as compared to its average daily volume of 2.8 million shares. The stock has ranged in price between $65.20-$67.20 after having opened the day at $65.20 as compared to the previous trading day's close of $65.35.

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Lorillard, Inc., through its subsidiaries, manufactures and sells cigarettes in the United States. It operates through two segments, Cigarettes and Electronic Cigarettes. Lorillard has a market cap of $23.9 billion and is part of the tobacco industry. Shares are up 3.8% year-to-date as of the close of trading on Tuesday. Currently there is 1 analyst who rates Lorillard a buy, 1 analyst rates it a sell, and 3 rate it a hold.

TheStreet Ratings rates Lorillard as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, expanding profit margins, good cash flow from operations, solid stock price performance and growth in earnings per share. Although no company is perfect, currently we do not see any significant weaknesses which are likely to detract from the generally positive outlook. Get the full Lorillard Ratings Report now.

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2. As of noon trading, Philip Morris International ( PM) is up $0.56 (0.7%) to $75.89 on average volume. Thus far, 3.0 million shares of Philip Morris International exchanged hands as compared to its average daily volume of 5.5 million shares. The stock has ranged in price between $75.27-$75.97 after having opened the day at $75.34 as compared to the previous trading day's close of $75.33.

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Philip Morris International Inc., through its subsidiaries, manufactures and sells cigarettes, other tobacco products, and other nicotine-containing products. Philip Morris International has a market cap of $119.1 billion and is part of the tobacco industry. Shares are down 7.5% year-to-date as of the close of trading on Tuesday. Currently there are 5 analysts who rate Philip Morris International a buy, 1 analyst rates it a sell, and 3 rate it a hold.

TheStreet Ratings rates Philip Morris International as a hold. Among the primary strengths of the company is its expanding profit margins over time. At the same time, however, we also find weaknesses including feeble growth in the company's earnings per share, weak operating cash flow and a generally disappointing performance in the stock itself. Get the full Philip Morris International Ratings Report now.

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1. As of noon trading, Kraft Foods Group ( KRFT) is up $1.09 (1.3%) to $88.21 on heavy volume. Thus far, 6.5 million shares of Kraft Foods Group exchanged hands as compared to its average daily volume of 5.9 million shares. The stock has ranged in price between $85.86-$89.20 after having opened the day at $86.50 as compared to the previous trading day's close of $87.12.

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Kraft Foods Group, Inc. operates as a consumer packaged food and beverage company. It operates through six segments: Cheese, Refrigerated Meals, Beverages, Meals & Desserts, Enhancers & Snack Nuts, and Canada. Kraft Foods Group has a market cap of $53.3 billion and is part of the food & beverage industry. Shares are up 39.0% year-to-date as of the close of trading on Tuesday. Currently there are 6 analysts who rate Kraft Foods Group a buy, 2 analysts rate it a sell, and 5 rate it a hold.

TheStreet Ratings rates Kraft Foods Group as a hold. The company's strengths can be seen in multiple areas, such as its revenue growth, good cash flow from operations and solid stock price performance. However, as a counter to these strengths, we also find weaknesses including deteriorating net income, generally higher debt management risk and premium valuation. Get the full Kraft Foods Group Ratings Report now.

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If you are interested in one of these 3 stocks, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the consumer goods sector could consider ProShares Ultra Sht Consumer Goods ( SZK).

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