Retail spending over the Thanksgiving weekend dropped by 11%, the National Retail Federation says, as Black Friday seems to be losing its appeal with consumers, the Wall Street Journal reports.
For the Thursday through Sunday period total spending fell by 11% to $50.9 billion, when compared to the 2013 Black Friday shopping weekend.
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Shoppers spent an average of $380.95 over the weekend, a 6.4% drop from last year, the Journal added.
One reason for the decline in sales over the weekend is that some retailers began offering Black Friday sales in the weeks ahead of Thanksgiving, allowing shoppers to get a jump on their gift-getting and avoid the massive crowds and lines typical on Black Friday, the Journal noted.
Consumers "don't feel like they have to get out that one day or miss spending the holidays with their families," the senior VP for Disney (DIS) Store North America told the Journal.