NEW YORK (TheStreet) -- Shares of Netflix (NFLX) are slightly higher at $381.59 in pre-market trade after the subscription-streaming service, building on an expansion this year in Europe, will enter Australia and New Zealand in March, Bloomberg reports.
Original series "Marco Polo" and "BoJack Horseman" will be available at launch along with kids' titles fromDreamWorks Animation DWA, the company said in statement.
Netflix, which pioneered streaming video paid monthly, has entered new markets to gain subscribers and pay for the rising cost of rights for TV shows and movies. The company plans a "sizable expansion" in 2015, Chief Financial Officer David Wells said at an investor conference a week ago. In September, the company entered six European territories, including France and Germany, Bloomberg said.
The company will offer high-definition and so-called 4K, or ultra high-definition, programming where available, it said.
During the year, the selection in Australia and New Zealand will expand to include the thriller "Bloodline," Marvel's "Daredevil" and "Sense8," from the creators of "The Matrix," the company added.
TheStreet Ratings team rates NETFLIX INC as a Hold with a ratings score of C+. TheStreet Ratings Team has this to say about their recommendation:
"We rate NETFLIX INC (NFLX) a HOLD. The primary factors that have impacted our rating are mixed some indicating strength, some showing weaknesses, with little evidence to justify the expectation of either a positive or negative performance for this stock relative to most other stocks. The company's strengths can be seen in multiple areas, such as its robust revenue growth, impressive record of earnings per share growth and compelling growth in net income. However, as a counter to these strengths, we also find weaknesses including weak operating cash flow and generally higher debt management risk."