LAS VEGAS, Oct. 13, 2014 (GLOBE NEWSWIRE) -- Covisint Corporation (Nasdaq:COVS), provider of a B2B Cloud Platform that ensures trusted information gets where it needs to go securely and seamlessly, today announced that its chief security officer, Dave Miller, will speak on the topic of in-vehicle advertising at the J.D. Power 2014 Automotive Marketing Roundtable . On the panel, titled "Who Will Control the Vehicle Center Stack?" Miller will address opportunities for car, software and phone companies to control the infotainment screen in connected vehicles and the impact this new advertising medium will have on the future of marketing. The event takes place October 14-16 at the Bellagio Hotel in Las Vegas, NV. "For automotive manufacturers the car has always been a means for transportation, not message delivery—but the emerging trend of connected owners will soon enable a frictionless marketing experience like never before," said Miller. "The question becomes – will consumers be ready, and will this new messaging medium come at the expense of owner privacy and security?"
- What: Panel: "Who Will Control the Vehicle Center Stack?"
- Who: David Miller, chief security officer, Covisint
- Where: Bellagio Hotel, 3600 S Las Vegas Blvd, Las Vegas, NV 89109
- When: 2:05 p.m. PT, October 15, 2014
CONTACT: Media Contact Jennifer Smith Blanc and Otus 415.856.5152 firstname.lastname@example.org For Sales and Marketing Information Covisint Corporation, One Campus Martius, Suite 700, Detroit, MI 48226, 313-961-4100, http://www.covisint.com