Foxwoods® Resort Casino in Connecticut will utilize the award-winning mobile concierge platform from Bally Technologies, Inc. (NYSE: BYI) (“Bally” or the “Company”) to offer its patrons a feature-rich mobile app.
John Connelly, Senior Vice President of Business Development and Interactive: Bally Technologies, Inc. (Photo: Business Wire)The agreement is part of a continuing partnership between Bally and Foxwoods. One of the Northeast’s premier gaming and entertainment destinations, Foxwoods, in Mashantucket, Conn., features six casinos along with hotels, restaurants, spas, golf, theaters, and shopping. “We are excited to use Bally’s mobile platform to offer outstanding new benefits to our customers,” said Brian Charette, Foxwoods’ Vice President of Information Technology. “Bally is a great partner that worked with us to create a custom app that will enable us to engage and market to our patrons before, during, and after their visit.” Bally’s cloud-based mobile platform enables casino operators to create and easily update special content and offers, and immediately distribute the information to targeted potential customers. Bally has created more than 150 features for casino operators to incorporate into their apps, allowing them to entertain, educate, interact, market, and learn from their guests and players. Guests at Foxwoods can use the cloud-based mobile app to book shows, make restaurant reservations, check player club point balances, view promotions, and much more. The app is available for iPhone®, iPad®, Android™, BlackBerry®, and other devices. “We are thrilled Foxwoods is continuing our valuable partnership by choosing the Bally mobile platform to interact with its loyal patrons,” said Bally Technologies’ Senior Vice President of Business Development and Interactive John Connelly. “We are confident that in utilizing this app that we created for the property, they will drive additional revenue and deliver an even greater experience to Foxwoods’ guests.”
Foxwoods.com. About Bally Technologies, Inc. Founded in 1932, Bally Technologies (NYSE: BYI) provides the global gaming industry with innovative games, table game products, systems, mobile, and iGaming solutions that drive revenue and provide operating efficiencies for gaming operators. For more information, please visit http://www.ballytech.com. Connect with Bally on Facebook, Twitter, YouTube, LinkedIn, and Pinterest. This news release may contain “forward-looking” statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements. Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company’s filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today’s date. – BALLY TECHNOLOGIES, INC. –