The short-term reversion to the mean is the 200-day simple moving average at 16322. There are 12 Dow 30 components that ended Friday below their 200-day SMAs and seven have underperformed the Dow since July 3.

Let's compare the performances of these seven since my July 7 post covering the Dow 30 pre-earnings. Note that the Dow is down 3.4% since July 3.

American Express (AXP) ($86.47) is down 9.8% since July 3 and set an all-time intraday high at $96.24 on July 1 with its 200-day simple moving average at $88.56. The weekly chart was positive but overbought on July 3 but is now negative with its five-week MMA at $91.81. A semiannual value level is $83.59 with weekly and monthly risky levels at $90.53 and $93.78, respectively.

Boeing (BA) ($120.38) is down 6.3% since July 3 and has been below its 200-day SMA at $130.52 since June 25. The weekly chart remains negative with its five-week MMA at $126.84. A weekly value level is $116.44 with semiannual and monthly risky levels at $122.99 and $123.60, respectively.

General Electric (GE) ($25.35) is down 5.6% since July 3 and has been below its 200-day SMA at $26.32 since July 21. The weekly chart is negative with its five-week MMA at $26.24. Annual value levels are $16.89 and $16.11 with a weekly pivot at $25.52 and monthly and semiannual risky levels at $26.10 and $26 94, respectively.

Coca Cola (KO) ($39.29) is down 7% since July 3 after setting its 2014 intraday high at $42.57 on July 21. The stock closed below its 200-day SMA at $39.89 on July 30. The weekly chart was positive but overbought on July 3 and is now negative with its five-week MMA at $41.04 and its 200-week SMA at $36.88. An annual value level is $38.28 with a monthly pivot at $39.33 and quarterly and weekly risky levels at $40.35 and $41.49, respectively.

McDonald's (MCD) ($94.30) is down 6.6% since July 3 after breaking below its 200-day SMA at $97.80 on July 21. The weekly chart remains negative with its five-week MMA at $98.56 and its 200-week SMA at $91.55. A weekly pivot is $95.58 with monthly and annual risky levels at $97.93 and $99.30, respectively.

Pfizer (PFE) ($28.86) is down 5.5% since July 3 and has been below its 200-day SMA at $30.75 since July 21. The weekly chart is negative with its five-week MMA at $29.88. An annual value level is $24.86 with semiannual and monthly pivots at $28.66 and $29.07 and weekly, quarterly and semiannual risky levels at $30.18, $34.31 and $35 56, respectively.

United Technologies (UTX) ($104.75) is down 9.3% since July 3 and has been below its 200-day SMA at $113.41 since July 22. The weekly chart remains negative with its five-week MMA at $112.33 and its 200-week SMA at $89.81. Annual value levels are $103.38 and $92.88 with semiannual and weekly pivots at $105.86 and $106.72, respectively, and monthly and semiannual risky levels at $117.29 and $122.52, respectively.

At the time of publication, the author held no positions in any of the stocks mentioned, although positions may change at any time.

Follow @Suttmeier

This article is commentary by an independent contributor, separate from TheStreet's regular news coverage.

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