Escape From New York & Co.
The women's clothing store chain lost more than a quarter of its stock market value on Tuesday, closing at $2.31 per share, after it said its second-quarter loss will surpass the $4.8 million in red ink it spilled last year.
(NWY) How much more will New York & Co. lose than last year?
We don't know. They didn't tell us, or anybody else for that matter, which is why the stock fell faster than a New York minute on Tuesday morning.
(NWY) The company did send out a press release on Monday evening alerting investors that its quarterly results were not looking pretty. New York & Co. said comparable-store sales were flat, costs were up and margins were down. Or, as they say in New York's Garment District: Oy, oy and oy vey.
Still, if the company wants to make it there — the New York Stock Exchange that is — or make it anywhere, it needs to give Wall Street analysts precise information. Not loose ends.
(NWY) And that's up to you New York & Co.
Dumb-o-meter score: 75 — New York needs better fashion — and financial — sense.