Is your smile Don Draper or Austin Powers? It could make a difference to your career.
Despite, or maybe rather because of the recession, New York cosmetic dentist Dr. Thomas Connelly is seeing a nearly 7% increase in business this year which he attributes to job seekers wanting to improve their appearance to stay ahead of the competition.
According to the good Doctor, the right smile is a career booster. He cites a recent patient, Dottie Oliver, a hospital worker looking for a job. Dealing one on one with patients made her anxious because she was ashamed of her “horrible smile.” After visiting Dr. Connelly to get a smile makeover, she got a job in a new hospital. She got promoted within a month and is now responsible for holding meetings and making public presentations now that she is no longer ashamed to smile.
Extreme case? Maybe. But a whiter smile can be yours for less than you think.
MainStreet recently asked Dr. Connelly for the insider scoop on professional teeth whitening. Here’s what we learned.
4 Ways to Whiteness:
Don't settle for regular toothpaste or mundane mouthwash. Here are the ways to polish up, from least to most expensive:
Cost per Year: $51 or more
The Scoop: When we talk about whitening toothpastes, there are actually two different approaches:
1. Whitening -- the mechanical removal of surface stains
2. Bleaching -- the (molecular structural level) removal of internal stains
Most toothpastes use harsh abrasives to whiten teeth by scouring away surface stains. If you have a lot of surface stains - it will work. A better alternative is Supersmile, which uses no harsh abrasives and has been shown to whiten teeth with its patented Calcium Peroxide ingredient.
Cost per Year: approx. $90 (56 Crest White Strip package costs $44 online)
The Scoop: If you have ever spent any amount of time in a drugstore, you already know that do-it-yourself tooth whitening is a booming industry. Crest White Strips (Stock Quote: PG), arguably the most well-known of these products, enjoys a four star rating average out of the 92 consumer reviews posted to Epinions.com. Kittie74, a user on the site who seems indicative of a normal White Strips customer, writes: “Crest Whitestrips really do work. My teeth are several shades whiter. My mom used the strips the same time I did, and her teeth are so white they almost glow in the dark.”