New App Brings ESPN to Your iPhone

NEW YORK (MainStreet) – Wish you could watch the Masters on your iPhone or iPad? Just in the nick of time, ESPN has arrived with an app that makes that possible.

The sports media giant today introduced the WatchESPN app, which allows iPhone, iPod Touch and iPad owners to watch live streaming television from four of its networks: ESPN, ESPN2, ESPNU and its online channel, ESPN3.com.

There’s just one big catch: You have to already be a cable TV subscriber to use the app. And at the moment, only subscribers of Time Warner, Verizon FIOS and Bright House Networks can watch the channels via the app, meaning Comcast subscribers will still have to watch ESPN the old-fashioned way. In this respect it’s virtually identical to the Web-based ESPN Networks, which launched last fall and requires users to subscribe to one of the same three cable providers.

The app is available for free download in the Apple App Store, and once it’s downloaded and installed you’ll need to enter your cable account information. While the app is available for any iOS device, it’s not yet optimized for the iPad; the company promises that an iPad-optimized app will be available next month, also as a free download.

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