3 Stocks Pushing The Consumer Non-Durables Industry Lower

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

One out of the three major indices are trading lower today with the Dow Jones Industrial Average ( ^DJI) trading down 42 points (-0.2%) at 17,072 as of Wednesday, July 23, 2014, 12:55 PM ET. The NYSE advances/declines ratio sits at 1,641 issues advancing vs. 1,297 declining with 186 unchanged.

The Consumer Non-Durables industry currently is unchanged today versus the S&P 500, which is up 0.1%. A company within the industry that increased today was Kimberly-Clark ( KMB), up 0.6%.

TheStreet would like to highlight 3 stocks pushing the industry lower today:

3. Tupperware Brands ( TUP) is one of the companies pushing the Consumer Non-Durables industry lower today. As of noon trading, Tupperware Brands is down $8.52 (-10.1%) to $76.22 on heavy volume. Thus far, 1.7 million shares of Tupperware Brands exchanged hands as compared to its average daily volume of 382,900 shares. The stock has ranged in price between $75.95-$78.50 after having opened the day at $77.87 as compared to the previous trading day's close of $84.74.

Tupperware Brands Corporation operates as a direct-to-consumer marketer of various products across a range of brands and categories worldwide. Tupperware Brands has a market cap of $4.2 billion and is part of the consumer goods sector. Shares are down 10.4% year-to-date as of the close of trading on Tuesday. Currently there are 3 analysts that rate Tupperware Brands a buy, no analysts rate it a sell, and 5 rate it a hold.

TheStreet Ratings rates Tupperware Brands as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, notable return on equity, expanding profit margins and increase in stock price during the past year. We feel these strengths outweigh the fact that the company has had generally high debt management risk by most measures that we evaluated. Get the full Tupperware Brands Ratings Report now.

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12 months. Learn more.

2. As of noon trading, Avon Products ( AVP) is down $0.40 (-2.9%) to $13.44 on heavy volume. Thus far, 3.8 million shares of Avon Products exchanged hands as compared to its average daily volume of 4.2 million shares. The stock has ranged in price between $13.32-$13.81 after having opened the day at $13.81 as compared to the previous trading day's close of $13.84.

Avon Products, Inc. manufactures and markets beauty and related products. Avon Products has a market cap of $6.2 billion and is part of the consumer goods sector. Shares are down 19.6% year-to-date as of the close of trading on Tuesday. Currently there are 4 analysts that rate Avon Products a buy, 1 analyst rates it a sell, and 5 rate it a hold.

TheStreet Ratings rates Avon Products as a sell. The company's weaknesses can be seen in multiple areas, such as its deteriorating net income, generally high debt management risk, disappointing return on equity, generally disappointing historical performance in the stock itself and feeble growth in its earnings per share. Get the full Avon Products Ratings Report now.

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12 months. Learn more.

1. As of noon trading, Colgate-Palmolive ( CL) is down $0.60 (-0.9%) to $67.99 on light volume. Thus far, 1.0 million shares of Colgate-Palmolive exchanged hands as compared to its average daily volume of 2.7 million shares. The stock has ranged in price between $67.97-$68.69 after having opened the day at $68.60 as compared to the previous trading day's close of $68.59.

Colgate-Palmolive Company, together with its subsidiaries, manufactures and markets consumer products worldwide. The company operates in two segments: Oral, Personal and Home Care; and Pet Nutrition. Colgate-Palmolive has a market cap of $63.6 billion and is part of the consumer goods sector. Shares are up 5.2% year-to-date as of the close of trading on Tuesday. Currently there are 6 analysts that rate Colgate-Palmolive a buy, 1 analyst rates it a sell, and 12 rate it a hold.

TheStreet Ratings rates Colgate-Palmolive as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, notable return on equity, good cash flow from operations, expanding profit margins and solid stock price performance. We feel these strengths outweigh the fact that the company has had sub par growth in net income. Get the full Colgate-Palmolive Ratings Report now.

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12 months. Learn more.

If you are interested in one of these 3 stocks, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider Consumer Staples Select Sector SPDR ( XLP) while those bearish on the consumer non-durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

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