Pottery Barn And Pottery Barn Kids Open First Stores In The Philippines With Franchise Partner Store Specialists, Inc.

Williams-Sonoma, Inc. (NYSE: WSM), the North America-based retailer that specializes in high-quality products for the home, today announced that its iconic brands, Pottery Barn and Pottery Barn Kids, opened today at Central Square, Bonifacio High Street, the premier retail destination in Manila. As part of William-Sonoma, Inc.’s strategic global expansion, these stores are the first Pottery Barn and Pottery Barn Kids locations in Southeast Asia.

“It’s exciting to see our first Pottery Barn and Pottery Barn Kids stores opening in Southeast Asia,” said Laura Alber, President and Chief Executive Officer, Williams-Sonoma, Inc. “We’re pleased to partner with Store Specialists, Inc. to bring our exceptional home furnishings, unique in-store offerings and world class service to customers in Manila. Our location at Bonifacio High Street gives us the opportunity to showcase Pottery Barn and Pottery Barn Kids in a unique way and deliver on our company promise to enhance customers’ lives at home.”

“We are very much privileged to bring the first Pottery Barn and Pottery Barn Kids retail stores to the Philippines,” said Anthony Huang, Executive Vice President of Stores Specialists, Inc. “The country’s retail market continues to grow and expand to cater to consumers’ home needs. A home is a very special place and we at SSI are thrilled to offer unique, stylish and high-quality home products from the Pottery Barn brands and provide customers the top-notch service they expect and deserve.”

Debuting with the summer 2014 collection, the stores feature iconic home furnishing collections alongside textiles, accessories and entertaining essentials. Designed exclusively for Pottery Barn and Pottery Barn Kids by in-house designers and expert craftsmen who draw inspiration from around the world, the product collections provide everything customers need to decorate and entertain in their home.

Pottery Barn was founded on the idea that home furnishings should be exceptional in comfort, quality, style, and value and the Manila store reflects this ethos. Organized according to lifestyle displays, the store is designed to inspire customers and make shopping easy and enjoyable. There are destinations within the store dedicated to living rooms, outdoor spaces, dining rooms, bedrooms and bathrooms, as well as feature walls that display lighting, rugs, and window treatments. Focused displays on bedding, dinnerware, frames, and candles are also featured throughout the retail floor.

Dedicated to providing quality, style and value, Pottery Barn Kids offers innovative, child-friendly products for nurseries, bedrooms and play spaces. Product categories available in the Manila store include furniture, bedding, bathroom accessories, window treatments, rugs, lighting, decorative accessories, toys, nursery essentials, and gear such as luggage, backpacks, and reusable lunch bags. Similar to Pottery Barn, the collections are organized into lifestyle displays for inspiration and ease of shopping.

At the center of each store is Design Studio, a destination for customers to get expert advice from specially trained associates. Design Specialists assist customers with all of their decorating needs, from furniture selection and room planning to entertaining ideas. It is a complimentary service that is part of the distinctive shopping experience at Pottery Barn and Pottery Barn Kids.

Store Location:

Pottery Barn, Pottery Barn KidsCentral Square, Bonifacio High Street5 th Avenue at 30 th Street, Bonifacio Global City, TaguigStore Hours: Monday – Thursday 11:00 a.m. – 10:00 p.m., Friday – Sunday 11:00 a.m. – 11:00 p.m.

Grand Opening Details:

Wednesday, July 16To celebrate the store openings, customers are invited to enjoy refreshments and receive a complimentary, limited-edition tote bag with purchase, while supplies last, at Pottery Barn and Pottery Barn Kids.


Williams-Sonoma, Inc. is a specialty retailer of high-quality products for the home. These products, representing eight distinct merchandise strategies – Williams-Sonoma ( cookware and wedding registry), Pottery Barn ( furniture and wedding registry), Pottery Barn Kids ( kids’ furniture and baby registry), PBteen ( girls’ bedding and boys’ bedding), West Elm ( modern furniture and room decor), Williams-Sonoma Home ( luxury furniture and decorative accessories), Rejuvenation ( lighting and hardware) and Mark and Graham ( personalized gifts and gifts for the home) – are marketed through e-commerce websites, direct mail catalogs and 589 stores. Williams-Sonoma, Inc. currently operates in the United States, Canada, Australia, and the United Kingdom, offers international shipping to customers worldwide and has an unaffiliated franchisee that operates 27 stores in the Middle East.


Stores Specialists, Inc. (SSI) – a member of The SSI Group – is a wholly Filipino-owned corporation established in 1987 with the mission of pioneering into freestanding specialty store concepts. It broke ground in specialty retailing by expanding its distribution through freestanding stores in prime shopping malls in Metro Manila. Through the last two decades, SSI grew its retailing operations by acquiring the exclusive marketing and franchise rights to some of the finest and most prestigious international brands in the world. It is now the leading specialty store retailer in the Philippines, trading over 600 stores to date.

Copyright Business Wire 2010