Why Rocket Fuel (FUEL) Stock Is Firing Up Today

NEW YORK (TheStreet) -- Shares of Rocket Fuel (FUEL) are up 7.54% to $29.95 after it announced the launch of an new product called, "Rocket Fuel Audience Guarantee" to help digital marketers reach specific audiences.

The provider of artificial intelligence advertising solutions for digital marketers said it has already seen promising results at Denny's (DENN) which said Rocket Fuel delivered on-target reach with consistent performance 60% better than market norms.

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