NEW YORK (TheStreet) -- Lululemon Athletica  (LULU) is putting its transparent pants scandal behind it. And so are investors on

$LULU Left for dead company. Analysts and traders realizing a little positivity will send this through the roof.

? Henry Miller (@keynesian) Jun. 6 at 10:19 AM

Sentiment on the stock is 65% bullish, according to StockTwits' analytics. Many investors and analysts say yoga pants have replaced jeans as the American woman's preferred casual attire and, as a result, Lululemon's sales can only increase.

Lululemon shares climbed more than 3% Friday to $44.26 as of 12:30 p.m. The consensus price target is $61.56, according to the Analyst Ratings Network.

Analysts Give Average Rating of Buy to Lululemon Athletica inc. $LULU

? Analyst Ratings Network (@AnalystRatingsNetwork) Jun. 6 at 09:07 AM

$LULU $53 PT consensus, $64 top-performing analyst PT, what's your PT?

? Invesd (@invesd) Jun. 6 at 10:41 AM

The stock is still down more than 37% since the company recalled black yoga pants that became see-through when women worked out. And some investors argue that Lululemon will have difficulty regaining its former valuation due to increasing competition from Athleta and other stores.

$LULU this stock is to be chopped in 1/2, men won't shop at LULU and competition too high, expect a big miss

? Vinesh Guruwara (@vpg_999) Apr. 21 at 12:05 PM

But most investors see plenty of upside for the company. It has a market cap of $6.36 billion and trades at 19.6 times forward 2016 earnings.

$LULU has good management, a strong competitive position, solid financials and significant opportunity

? Wall Street Kid (@WallStreetKid) Jun. 5 at 10:49 AM

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At the time of publication, the author held no positions in any of the stocks mentioned.

This article represents the opinion of a contributor and not necessarily that of TheStreet or its editorial staff.