W Hotels Worldwide today announced the launch of its first ever fitness program, FIT with Tara Stiles, rolling out to all 45 of the W brand’s cutting-edge hotels and resorts around the world. In partnership with the industry’s yoga rebel, FIT with Tara Stiles flips the traditional idea of fitness on its head with a non-traditional approach to working out while on the road. Comprised of a curated in-room workout video designed for the needs of the W traveler, in-room tip cards with quick fixes to get camera-ready in a flash, and an exclusive series of intimate FIT with Tara Stiles packages available at some of the most glamorous W Retreats around the world, the program allows guests to polish their body and mindset in a uniquely W way.
Tapped to create the exclusive in-room workouts for the FIT program, Stiles – founder and owner of Strala Yoga, the high-energy movement system that ignites freedom – locked herself in the suites of several W Hotels and imagined the needs of the W traveler. Her non-purist take on yoga offers a refreshing alternative to tradition and offers a modern spin on the beloved practice. The result is four exclusive workouts that will be printed on in-room tip cards and available via video in every W room and suite around the world. The workouts include:
- Need a Boost? Whether you want to kick-start your day or night, give your body an energetic lift with a quick yoga fix. Try dancer pose for an instant surge of vitality.
- Feeling Jet-Lagged? Get relaxed and ready to rock straight from the runway with a quick yoga fix. Try pigeon pose to open your hips and soothe your back.
- Big Night Out? Get amped for evening by adding a quick yoga fix to your primping routine. Try an easy side stretch to get you relaxed and ready for party-mode.
- Need to Recover? Whether feeling tired or had one-too-many the night before, amp up energy with a quick yoga fix. Try an easy, seated twist for an instant boost.
About W Hotels WorldwideW Hotels is a contemporary, design-led lifestyle brand and the industry innovator with 45 hotels and retreats, including 16 W-branded residences, in the most vibrant cities and exotic destinations around the world. Inspiring, iconic, innovative and influential, W Hotels provides the ultimate in insider access, offering a unique mix of cutting-edge design and passions around fashion, music and entertainment. W Hotels offers a holistic lifestyle experience that is integrated into the brand’s sensibility through contemporary restaurant concepts, glamorous entertainment experiences, stylish retail concepts, signature spas and inspiring residences. With more than 15 years of proven success, W Hotels is on track to reach 60 hotels by 2017. W Hotels have been announced for Milan, Shanghai, Beijing, Bogota, Abu Dhabi, Mumbai, Dubai, Jakarta, Panama, Muscat, Suzhou, Changsha, New Delhi, Kuala Lumpur, and Sante Fe, Mexico, while upcoming W Retreats include Goa and Mexico’s Riviera Maya. For more information, visit www.whotels.com or www.facebook.com/whotels. To live the W Hotels lifestyle 24/7/365, visit www.wresidences.com. Follow @WHotels on Twitter and Instagram.