3 Stocks Dragging The Consumer Goods Sector Downward

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

All three major indices are trading up today with the Dow Jones Industrial Average ( ^DJI) trading up 60 points (0.4%) at 16,603 as of Friday, May 23, 2014, 12:55 PM ET. The NYSE advances/declines ratio sits at 2,002 issues advancing vs. 938 declining with 179 unchanged.

The Consumer Goods sector currently sits up 0.8% versus the S&P 500, which is up 0.3%. A company within the sector that fell today was BRF ( BRFS), up 0.9%. Top gainers within the sector include Icahn ( IEP), up 1.9%, Nike ( NKE), up 1.4%, Honda Motor ( HMC), up 1.2%, Lorillard ( LO), up 1.1% and Philip Morris International ( PM), up 0.7%.

TheStreet would like to highlight 3 stocks pushing the sector lower today:

3. Canon ( CAJ) is one of the companies pushing the Consumer Goods sector lower today. As of noon trading, Canon is down $0.57 (-1.7%) to $32.14 on average volume. Thus far, 161,748 shares of Canon exchanged hands as compared to its average daily volume of 239,900 shares. The stock has ranged in price between $32.13-$32.54 after having opened the day at $32.49 as compared to the previous trading day's close of $32.71.

Canon Inc. manufactures and sells office multifunction devices (MFDs), plain paper copying machines, laser printers, inkjet printers, cameras, and lithography equipment. Canon has a market cap of $36.6 billion and is part of the consumer durables industry. Shares are up 2.2% year-to-date as of the close of trading on Thursday. Currently there are 3 analysts that rate Canon a buy, no analysts rate it a sell, and 1 rates it a hold.

TheStreet Ratings rates Canon as a hold. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures and good cash flow from operations. However, as a counter to these strengths, we also find weaknesses including a generally disappointing performance in the stock itself and disappointing return on equity. Get the full Canon Ratings Report now.

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12 months. Learn more.

2. As of noon trading, Coca-Cola Femsa SAB de CV ( KOF) is down $0.94 (-0.8%) to $116.48 on heavy volume. Thus far, 72,310 shares of Coca-Cola Femsa SAB de CV exchanged hands as compared to its average daily volume of 92,200 shares. The stock has ranged in price between $116.36-$117.44 after having opened the day at $117.23 as compared to the previous trading day's close of $117.42.

Coca-Cola FEMSA, S.A.B. de C.V., a franchise bottler, produces, markets, sells, and distributes Coca-Cola trademark beverages. Coca-Cola Femsa SAB de CV has a market cap of $24.3 billion and is part of the food & beverage industry. Shares are down 3.6% year-to-date as of the close of trading on Thursday. Currently there are 2 analysts that rate Coca-Cola Femsa SAB de CV a buy, 1 analyst rates it a sell, and 4 rate it a hold.

TheStreet Ratings rates Coca-Cola Femsa SAB de CV as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures and expanding profit margins. We feel these strengths outweigh the fact that the company has had lackluster performance in the stock itself. Get the full Coca-Cola Femsa SAB de CV Ratings Report now.

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12 months. Learn more.

1. As of noon trading, Harley-Davidson ( HOG) is down $0.87 (-1.2%) to $70.77 on average volume. Thus far, 922,182 shares of Harley-Davidson exchanged hands as compared to its average daily volume of 1.3 million shares. The stock has ranged in price between $70.29-$71.37 after having opened the day at $71.27 as compared to the previous trading day's close of $71.64.

Harley-Davidson, Inc. manufactures cruiser and touring motorcycles. The company operates in two segments, Motorcycles & Related Products and Financial Services. Harley-Davidson has a market cap of $15.7 billion and is part of the automotive industry. Shares are up 3.5% year-to-date as of the close of trading on Thursday. Currently there are 9 analysts that rate Harley-Davidson a buy, no analysts rate it a sell, and 4 rate it a hold.

TheStreet Ratings rates Harley-Davidson as a buy. The company's strengths can be seen in multiple areas, such as its impressive record of earnings per share growth, revenue growth, good cash flow from operations, expanding profit margins and solid stock price performance. We feel these strengths outweigh the fact that the company is trading at a premium valuation based on our review of its current price compared to such things as earnings and book value. Get the full Harley-Davidson Ratings Report now.

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12 months. Learn more.

If you are interested in one of these 3 stocks, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the consumer goods sector could consider ProShares Ultra Sht Consumer Goods ( SZK).

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