Insignia Systems, Inc. Names Tim Halfmann Chief Sales & Marketing Officer

Insignia Systems, Inc. (NASDAQ:ISIG) (“Insignia” or “the Company”) today announced it hired Timothy J. Halfmann as Chief Sales & Marketing Officer, effective April 28, 2014. In this newly created position, Mr. Halfmann will be responsible for overall Company revenue, brand positioning and strategy, and solving customer challenges.

Mr. Halfmann brings more than 30 years of experience in sales, marketing strategy and executive leadership. Mr. Halfmann spent the first part of his career first at News America and Valassis, where he held senior leadership positions. Since leaving Valassis in 2007, he has led national sales organizations at Entertainment Promotions, as well as ePrize, an online provider of games, sweepstakes and loyalty programs. He joined Insignia in September 2012 as a consultant, leading the Company’s sales team during Insignia’s turnaround efforts.

Mr. Halfmann commented, “I am proud to be joining Insignia on a full-time basis and believe the Company is well-positioned for continued growth. Our industry is in need of fresh ideas that fuel new solutions for consumers, and I believe our team at Insignia will provide that innovation. We are focused on continuing to grow our core product offering, adding retailers to our network and reaching additional customers. We are committed to launching new products that will benefit our brands and retailers in a meaningful way.”

Insignia’s President and CEO Glen Dall commented, “We are extremely pleased to have Tim as our CSMO. Tim has proven experience leading national sales organizations, and adding someone of Tim’s caliber to our team speaks to the quality of our Company and our prospects for the future. He has a deep foundation in CPG marketing services, sales acumen, and leadership skills that have served our Company well as demonstrated by our sales growth since 2012. He also brings a passion for innovation, an energetic personality, and an outlook that adds to the vision of Insignia. As we further our efforts to bring innovative solutions to market, having Tim directly leading our sales and marketing team is very exciting for us."

About Insignia Systems, Inc.

Insignia Systems, Inc. is a developer and marketer of in-store advertising products, programs and services to retailers and consumer goods manufacturers. Through its Point-Of-Purchase Services (POPS) business, Insignia provides at-shelf advertising products in over 13,000 chain retail supermarkets, over 1,900 mass merchants and over 7,000 dollar stores. Through the nationwide POPS network, over 200 major consumer goods manufacturers, including General Mills, Kellogg Company, Kraft Foods and Nestlé, have taken their brand messages to the point-of-purchase. For additional information, contact (888) 474-7677, or visit the Insignia website at

Cautionary Statement for the Purpose of Safe Harbor Provisions of the Private Securities Litigation Reform Act of 1995

Statements in this press release which are not statements of historical or current facts are considered forward-looking statements within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, as amended. The words “believes,” “expects,” “anticipates,” “seeks” and similar expressions identify forward-looking statements. Readers are cautioned not to place undue reliance on these or any forward-looking statements, which speak only as of the date of this press release. Statements made in this press release regarding, for instance: current expectations as to future financial performance); our ability to continue revenue growth, cost improvements and to maintain profitability; current sales trends with consumer packaged goods manufacturers; the expected addition of retailers and the ability to increase revenue; continued success in our business relationships; our ability to develop and successfully implement new products to diversify our business and to increase our retailer access for these products, are forward-looking statements. These forward-looking statements are based on current information, which we have assessed and which by its nature is dynamic and subject to rapid and even abrupt changes. As such, actual results may differ materially from the results or performance expressed or implied by such forward-looking statements. Forward-looking statements involve known and unknown risks, uncertainties and other factors, including: (i) the risk that management may be unable to fully or successfully implement its business plan to achieve and maintain profitability in the future; (ii) the risk that the Company will not be able to expand core product offerings or to develop and implement new product offerings in a successful manner, including our ability to gain retailer acceptance of new product offerings; (iii) the unexpected loss of a major consumer packaged goods manufacturer relationship or retailer agreement or termination of our relationship with News America; (iv) prevailing market conditions in the in-store advertising industry, including intense competition for agreements with retailers and consumer packaged goods manufacturers and the effect of any delayed or cancelled customer programs; (v) potentially incorrect assumptions by management with respect to the financial effect of cost containment or reduction initiatives, current strategic decisions, current sales trends for fiscal year 2014; and (vi) other economic, business, market, financial, competitive and/or regulatory factors affecting the Company’s business generally , including those set forth in our Annual Report on Form 10-K for the year ended December 31, 2013 and additional risks, if any, identified in our Quarterly Reports on Form 10-Q and our Current Reports on Forms 8-K filed with the SEC. Such forward-looking statements should be read in conjunction with the Company's filings with the SEC. The Company assumes no responsibility to update the forward-looking statements contained in this press release or the reasons why actual results would differ from those anticipated in any such forward-looking statement, other than as required by law.

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