Lorillard Inc (LO): Today's Featured Consumer Goods Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Lorillard ( LO) pushed the Consumer Goods sector lower today making it today's featured Consumer Goods laggard. The sector as a whole closed the day down 0.6%. By the end of trading, Lorillard fell $1.36 (-2.5%) to $53.65 on light volume. Throughout the day, 1,902,620 shares of Lorillard exchanged hands as compared to its average daily volume of 3,696,100 shares. The stock ranged in price between $53.62-$55.00 after having opened the day at $55.00 as compared to the previous trading day's close of $55.01. Other companies within the Consumer Goods sector that declined today were: Orchids Paper Products ( TIS), down 10.5%, iRobot ( IRBT), down 10.4%, Federal-Mogul Holdings ( FDML), down 9.5% and Jakks Pacific ( JAKK), down 9.4%.

Lorillard, Inc., through its subsidiaries, manufactures and sells cigarettes in the United States. The company operates through two segments, Cigarettes and Electronic Cigarettes. Lorillard has a market cap of $19.9 billion and is part of the tobacco industry. Shares are up 8.6% year to date as of the close of trading on Tuesday. Currently there are 2 analysts that rate Lorillard a buy, 1 analyst rates it a sell, and 4 rate it a hold.

TheStreet Ratings rates Lorillard as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, solid stock price performance and expanding profit margins. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the positive front, Elizabeth Arden ( RDEN), up 11.9%, SodaStream International ( SODA), up 10.7%, China XD Plastics ( CXDC), up 8.4% and Standard Register ( SR), up 5.8% , were all gainers within the consumer goods sector with Dean Foods ( DF) being today's featured consumer goods sector leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the consumer goods sector could consider ProShares Ultra Sht Consumer Goods ( SZK).

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

More from Markets

Dow Falls Sharply as Apple's Slump Offsets Gains in General Electric

Dow Falls Sharply as Apple's Slump Offsets Gains in General Electric

Nucor Is Waiting to See if Steel Tariffs Will Be Implemented, Jim Cramer Says

Nucor Is Waiting to See if Steel Tariffs Will Be Implemented, Jim Cramer Says

Tesla Faces Investigation After Subcontractor Is Injured on the Job

Tesla Faces Investigation After Subcontractor Is Injured on the Job

Video: Jim Cramer on Apple, Amazon, Alphabet and Nucor

Video: Jim Cramer on Apple, Amazon, Alphabet and Nucor

Jim Cramer on Apple: I Will Be Less Worried After it Reports

Jim Cramer on Apple: I Will Be Less Worried After it Reports