The Whitewave Foods Company (WWAV): Today's Featured Consumer Goods Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Whitewave Foods Company ( WWAV) pushed the Consumer Goods sector lower today making it today's featured Consumer Goods laggard. The sector as a whole closed the day down 0.2%. By the end of trading, Whitewave Foods Company fell $0.31 (-1.1%) to $26.74 on light volume. Throughout the day, 975,876 shares of Whitewave Foods Company exchanged hands as compared to its average daily volume of 1,655,900 shares. The stock ranged in price between $26.21-$27.26 after having opened the day at $27.10 as compared to the previous trading day's close of $27.05. Other companies within the Consumer Goods sector that declined today were: Nova Lifestyle ( NVFY), down 18.9%, Coldwater Creek ( CWTR), down 13.7%, Crumbs Bake Shop ( CRMB), down 8.5% and SGOCO Group ( SGOC), down 8.1%.

The WhiteWave Foods Company, a consumer packaged food and beverage company, manufactures, markets, distributes, and sells branded plant-based foods and beverages, coffee creamers and beverages, dairy, and organic greens and produce products in North America and Europe. Whitewave Foods Company has a market cap of $4.6 billion and is part of the food & beverage industry. Shares are up 17.9% year to date as of the close of trading on Monday. Currently there are 7 analysts that rate Whitewave Foods Company a buy, no analysts rate it a sell, and 2 rate it a hold.

TheStreet Ratings rates Whitewave Foods Company as a hold. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures and notable return on equity. However, as a counter to these strengths, we also find weaknesses including unimpressive growth in net income and weak operating cash flow.

On the positive front, Malibu Boats Inc Class A ( MBUU), up 7.3%, Prestige Brands Holdings ( PBH), up 5.9%, Tofutti Brands ( TOF), up 4.8% and Global-Tech Advanced Innovations ( GAI), up 4.0% , were all gainers within the consumer goods sector with Nu Skin ( NUS) being today's featured consumer goods sector leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the consumer goods sector could consider ProShares Ultra Sht Consumer Goods ( SZK).

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