McDonald's Corporation (MCD): Today's Featured Leisure Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

McDonald's Corporation ( MCD) pushed the Leisure industry higher today making it today's featured leisure winner. The industry as a whole closed the day up 1.4%. By the end of trading, McDonald's Corporation rose $1.07 (1.1%) to $98.08 on average volume. Throughout the day, 5,507,181 shares of McDonald's Corporation exchanged hands as compared to its average daily volume of 5,409,700 shares. The stock ranged in a price between $96.52-$98.22 after having opened the day at $96.98 as compared to the previous trading day's close of $97.01. Other companies within the Leisure industry that increased today were: Qunar Cayman Islands ( QUNR), up 14.7%, Ctrip.com International ( CTRP), up 10.4%, 500.com ( WBAI), up 9.0% and Century Casinos ( CNTY), up 6.6%.

McDonald's Corporation franchises and operates McDonald's restaurants in the United States, Europe, the Asia/Pacific, the Middle East, Africa, Canada, and Latin America. The company's restaurants offer various food items, soft drinks, coffee, and other beverages, as well as breakfast menus. McDonald's Corporation has a market cap of $96.9 billion and is part of the services sector. Shares are down 0.0% year to date as of the close of trading on Monday. Currently there are 11 analysts that rate McDonald's Corporation a buy, no analysts rate it a sell, and 11 rate it a hold.

TheStreet Ratings rates McDonald's Corporation as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, good cash flow from operations, growth in earnings per share, increase in net income and expanding profit margins. We feel these strengths outweigh the fact that the company has had lackluster performance in the stock itself.

On the negative front, Rick's Cabaret International ( RICK), down 3.7%, Iao Kun Group Holding Company ( IKGH), down 3.6% and Pizza Inn Holdings ( PZZI), down 2.7%.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the leisure industry could consider PowerShares Dynamic Leisure&Entert ( PEJ) while those bearish on the leisure industry could consider ProShares Ultra Sht Consumer Services ( SCC).

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