The company's VP of financial products, Tim Newell, told Bloomberg that crowdfunding, where a growing number of rooftop solar developers solicit funds directly from retail investors, often through websites that tap a large number of small contributions, may supply the rooftop solar projects with $5 billion of investment within five years, more than 50 times the amount so far.
That would represent over 25% of all annual investment in that segment of the solar industry, said Newell.
The "crowdfunding model" has attracted nearly $100 million in the U.S. to date, Newell said in the Bloomberg interview.
TheStreet Ratings team rates SOLARCITY CORP as a Sell with a ratings score of D+. TheStreet Ratings Team has this to say about their recommendation:
"We rate SOLARCITY CORP (SCTY) a SELL. This is driven by some concerns, which we believe should have a greater impact than any strengths, and could make it more difficult for investors to achieve positive results compared to most of the stocks we cover. The company's weaknesses can be seen in multiple areas, such as its weak operating cash flow, poor profit margins, generally high debt management risk and feeble growth in its earnings per share."
Highlights from the analysis by TheStreet Ratings Team goes as follows: