Shutterfly Inc. (SFLY): Today's Featured Internet Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Shutterfly ( SFLY) pushed the Internet industry lower today making it today's featured Internet laggard. The industry as a whole closed the day up 0.7%. By the end of trading, Shutterfly fell $0.63 (-1.5%) to $41.39 on average volume. Throughout the day, 1,391,031 shares of Shutterfly exchanged hands as compared to its average daily volume of 1,155,900 shares. The stock ranged in price between $41.09-$42.78 after having opened the day at $41.74 as compared to the previous trading day's close of $42.02. Other companies within the Internet industry that declined today were: Taomee Holdings ( TAOM), down 4.2%, Ultimate Software Group ( ULTI), down 3.4%, QuinStreet ( QNST), down 3.0% and LookSmart ( LOOK), down 2.7%.

Shutterfly, Inc. is engaged in the manufacture and retail of digital personalized products and services in the United States. Shutterfly has a market cap of $1.6 billion and is part of the services sector. Shares are down 17.5% year to date as of the close of trading on Thursday. Currently there are 7 analysts that rate Shutterfly a buy, 1 analyst rates it a sell, and 4 rate it a hold.

TheStreet Ratings rates Shutterfly as a hold. The company's strengths can be seen in multiple areas, such as its robust revenue growth, largely solid financial position with reasonable debt levels by most measures and reasonable valuation levels. However, as a counter to these strengths, we also find weaknesses including feeble growth in the company's earnings per share, deteriorating net income and disappointing return on equity.

On the positive front, Bitauto Holdings ( BITA), up 8.0%, Borderfree ( BRDR), up 6.0%, Demand Media ( DMD), up 6.0% and LiveDeal ( LIVE), up 4.3% , were all gainers within the internet industry with NetEase ( NTES) being today's featured internet industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the internet industry could consider First Trust Dow Jones Internet Idx ( FDN) while those bearish on the internet industry could consider ProShares Ultra Short Technology ( REW).

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

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