Cook continued, “We believe this foundational upgrade will improve chat volume and set the stage for DAU growth in 2014. Adding photos to Chat is the number one most requested feature by our users based on a recent survey, and we believe our users will appreciate the much faster and easier Chat system. We will be ramping up the release slowly and in stages over the next four weeks, beginning with a small percentage of our Android user base today.”About MeetMe, Inc. MeetMe ® is the leading social network for meeting new people in the US and the public market leader for social discovery (NYSE MKT: MEET). MeetMe makes meeting new people fun through social games and apps, monetized by both advertising and virtual currency. With 70 percent of traffic coming from mobile, MeetMe is fast becoming the social gathering place for the mobile generation. The company operates MeetMe.com and MeetMe apps on iPhone, iPad, and Android in multiple languages including English, Spanish, Portuguese, French, Italian, German, Chinese (Traditional and Simplified), Russian, Japanese, Dutch, Turkish and Korean. Cautionary Note Concerning Forward-Looking Statements Certain statements in this press release are forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding whether we will effectively complete the timely rollout of the anticipated upgrades and their effectiveness, whether the upgrades will increase user engagement, whether the upgrades will effectively bring real-time interactions and ephemeral photos to the Chat feature, whether our offering will retain users longer and make it less likely they will migrate their conversations to third-party chat apps, whether our users will appreciate the upgraded feature, and whether the upgrades will improve chat volume and set the stage for DAU growth. All statements other than statements of historical facts contained herein are forward-looking statements. The words “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,” “target,” “potential,” “project,” “is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking statements. We have based these forward-looking statements largely on our current expectations and projections about future events and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs. Important factors that could cause actual results to differ from those in the forward-looking statements include the risk that our applications will not function easily or otherwise as anticipated, the risk that unanticipated events affect the functionality of our applications with popular mobile operating systems, any changes in such operating systems that degrade our mobile applications’ functionality and other unexpected issues which could adversely affect usage on mobile devices. Further information on our risk factors is contained in our filings with the Securities and Exchange Commission (“SEC”), including the Form 10-K for the year ended December 31, 2013. Any forward-looking statement made by us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.
MeetMe, Inc. (NYSE MKT: MEET), the public market leader for social discovery, today announced major upgrades to Chat, the most popular feature of its MeetMe app. Marking what the company believes is the most significant upgrade to the MeetMe app since its launch, the changes include the integration of real-time components and the launch of ephemeral photo-sharing. These upgrades, aimed at increasing user engagement, are rolling out to a small portion of Android users starting today. The company plans to launch fully across both iPhone and Android by the end of April. A demo of the new Chat feature is available at: http://youtu.be/7Zw5UzLZE4A “The goal of this upgrade is to build the best chat experience for meeting new people,” said Geoff Cook, CEO of MeetMe. “Chat is the most used feature of the app, with 50 percent of our daily users sending a message and more than 75 percent receiving a message every day. We believe the power of chat features to drive engagement for mobile apps is evident in WhatsApp’s industry-leading DAU-to-MAU ratio of nearly 70 percent. With this release, we are excited to launch both Snapchat-like photo sharing inside of Chat, as well as real-time message delivery and typing indicators. We believe a differentiated chat offering will retain users longer and make it less likely they will migrate their conversations to third-party chat apps.” MeetMe’s new ephemeral photo-sharing option allows users to send transient photos through the Chat feature. The sender can define an amount of time within a range of 3-10 seconds for his or her photo to be visible after being shared. Additionally, the upgraded Chat system adds real-time elements such as auto-updating and real-time typing indicators, replacing a system originally built upon a web-based messaging architecture. Notably, with these updates, users will no longer need to refresh the screen manually to see new messages.