Directv (DTV): Today's Featured Media Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Directv ( DTV) pushed the Media industry lower today making it today's featured Media laggard. The industry as a whole was unchanged today. By the end of trading, Directv fell $1.84 (-2.4%) to $73.94 on heavy volume. Throughout the day, 10,467,905 shares of Directv exchanged hands as compared to its average daily volume of 4,045,600 shares. The stock ranged in price between $73.59-$76.38 after having opened the day at $76.34 as compared to the previous trading day's close of $75.78. Other companies within the Media industry that declined today were: Bona Film Group ( BONA), down 10.3%, Lions Gate Entertainment Corporation ( LGF), down 7.8%, NTN Buzztime ( NTN), down 6.9% and VisionChina Media ( VISN), down 6.9%.

DIRECTV provides digital television entertainment in the United States and Latin America. The company is engaged in acquiring, promoting, selling, and distributing digital entertainment programming primarily through satellite to residential and commercial subscribers. Directv has a market cap of $38.4 billion and is part of the services sector. Shares are up 9.2% year to date as of the close of trading on Thursday. Currently there are 10 analysts that rate Directv a buy, 1 analyst rates it a sell, and 8 rate it a hold.

TheStreet Ratings rates Directv as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, solid stock price performance, good cash flow from operations and expanding profit margins. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the positive front, LIN Media ( LIN), up 22.5%, Dex Media ( DXM), up 18.3%, Inuvo ( INUV), up 14.6% and AirMedia Group ( AMCN), up 9.1% , were all gainers within the media industry with Thomson Reuters Corporation ( TRI) being today's featured media industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the media industry could consider PowerShares Dynamic Media ( PBS) while those bearish on the media industry could consider ProShares Ultra Sht Consumer Services ( SCC).

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

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