NEW YORK (TheStreet) -- Sally Beauty Holdings (SBH) is the latest retailer to fall victim to hackers. The cosmetics and beauty supplies chain said the security breach discovered on March 5 compromised fewer than 25,000 of its customers' credit and debit details.
However, the company would not detail the scope or nature of the breach until a complete investigation had been undertaken. The Denton, Texas-based business has hired forensics firm Verizon to investigate.
"We take this criminal activity very seriously. We continue to work diligently with Verizon on this investigation and are taking necessary actions and precautions to mitigate and remediate the issues caused by this security incident," the company said in a statement Monday.
Additionally, the retailer is working with the United States Secret Service in their preliminary investigation.
Though Sally Beauty has determined the size of damage, as Target (TGT) learned, expenses related to security breaches can add up quickly.
Last year, Target experienced a similar hacking attack which saw around 40 million credit and debit cards and 70 million other records containing personal customer information compromised.
Over the three months to Feb. 1, the Minneapolis-based retailer earned $520 million, or 81 cents a share, down from $961 million, or $1.47 a share, in the year-ago quarter.
Potential expenses include claims for counterfeit fraud losses, card re-issuance expenses, civil litigation, governmental investigations, and legal and consulting fees.
"These costs may have a material adverse effect on Target's results of operations in first quarter and full-year 2014 and future periods," the company said in the statement.