Journal Communications Introduces New Brand

Journal Communications, Inc. (NYSE: JRN), today launched a new company brand with three cohesive new logos representing Journal Communications and its two major business segments, Journal Broadcast Group and Journal Publishing.

As part of the new brand, the company also launched a fully redesigned corporate website at www.journalcommunications.com.

“When we look at our company, we see quality, focus and effective teams in our local markets – all part of a business that is moving forward,” said Steven J. Smith, Chairman and CEO of Journal Communications. “However, many people outside of Journal often have no idea that, in addition to their favorite local station or publication, we have a total of 13 television stations, 35 radio stations and a major daily newspaper with a variety of supporting local publications, all with complementary digital products.

“As such, we believe our new brand better represents our company to investors, employees and the public and positions us as a national media company with diverse brands united under a common identity.”

Journal’s redesigned website, www.journalcommunications.com, replaces the company’s former site, as well as the former www.journalbroadcastgroup.com. The redesigned site includes links to all of Journal’s digital products and Journal Broadcast Group live streaming sites, as well as a “What’s Trending Now” feature that highlights Journal’s most recent content across its Broadcast and Publishing websites.

“Our new website is a great showcase for what we do best: provide our local markets with compelling content and a true focus on community,” Smith said.

“As we continue to expand our offerings and find new ways to deliver our content online, on the air and in print, we are excited about our new brand and the future of our company,” said Andre Fernandez, President and Chief Operating Officer, Journal Communications. “We hope our clients, employees and local markets share our excitement.”

If you liked this article you might like

Scripps Networks Makes Ambitious Move to Expand Internationally

New York Daily News on Auction Block After Inquiry of Interest

Gannett Latest To Hive Off Publishing Business

Scripps' Rich Boehne Wants Local TV Broadcasters to Wake Up to Digital

E.W. Scripps Combines Print, TV Assets With Regional Peer