Zillow Inc (Z): Today's Featured Internet Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Zillow ( Z) pushed the Internet industry higher today making it today's featured internet winner. The industry as a whole closed the day down 1.1%. By the end of trading, Zillow rose $1.55 (1.9%) to $83.58 on average volume. Throughout the day, 1,099,971 shares of Zillow exchanged hands as compared to its average daily volume of 1,202,400 shares. The stock ranged in a price between $81.02-$84.96 after having opened the day at $81.95 as compared to the previous trading day's close of $82.03. Other companies within the Internet industry that increased today were: Montage Technology Group ( MONT), up 20.4%, Taomee Holdings ( TAOM), up 10.5%, MeetMe ( MEET), up 10.3% and Autobytel ( ABTL), up 8.8%.

Zillow, Inc. operates real estate and home-related information marketplaces on mobile and the Web in the United States. The company owns and operates Zillow.com. Zillow has a market cap of $2.8 billion and is part of the financial sector. Shares are up 1.2% year to date as of the close of trading on Friday. Currently there are 7 analysts that rate Zillow a buy, no analysts rate it a sell, and 4 rate it a hold.

TheStreet Ratings rates Zillow as a sell. Among the areas we feel are negative, one of the most important has been an overall disappointing return on equity.

On the negative front, 58.com ( WUBA), down 10.2%, ChinaNet Online Holdings ( CNET), down 8.5%, Youku Tudou Inc ADR repr Class A ( YOKU), down 8.0% and Autohome Inc ADR ( ATHM), down 7.6% , were all laggards within the internet industry with Qihoo 360 Technology ( QIHU) being today's internet industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the internet industry could consider First Trust Dow Jones Internet Idx ( FDN) while those bearish on the internet industry could consider ProShares Ultra Short Technology ( REW).

3x UPSIDE POTENTIAL: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

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