At APEC 2014, Fairchild’s highly regarded power experts will present innovative new products and design solutions that make it the best company to work with in the power management field. Fairchild has a rich history as a pioneer in the semiconductor industry, and that pioneering spirit endures today. In an era where diversity can dilute focus and hamper innovation, the company specializes in the development and manufacturing of a complete portfolio of low- to high-power solutions for the mobile, industrial, cloud, automotive, lighting, and computing industries. “Since the last APEC, we’ve made a significant shift toward a customer-centric philosophy that includes customer input in the development of innovative products and amazing services that shorten time-to-market and make our customers successful,” said Vijay Ullal, President and COO of Fairchild. “And, we are getting confirmation from many of our customers and distributor partners that this new philosophy is working—they recognize and praise us for raising the bar on customer satisfaction.” Karim Khebere, Technical Director EMEA for EBV Elektronik, an Avnet Company, recently commented, “It is really remarkable to see how open you are with your customers, as well as conscious of how important that relationship is to accelerate your market penetration / growth.” As part of this transformation, Fairchild will unveil a new company logo and deliver an updated company strategy at a special event, on March 18th at 4:30pm, in Hall D in the Fort Worth Convention Center. We invite all customers, partners and the editorial community to join us to learn about recent changes in our product offerings and what’s new in power technology. Fairchild technologists will be available in booth #905 to discuss and showcase the latest power management solutions intended to meet critical design challenges in lighting, DC-DC conversion, industrial power and motion control. Specific products being displayed: Energy Savings:Motor control – Integrated and discrete semiconductor device solutions for consumer and industrial motor control applications. Energy Distribution: Smart meter – Smart meter solutions that monitor energy use and then relay the information to the utility, by either a wired or wireless interface.