NEW YORK (TheStreet) -- When Patrick Doyle took over as CEO of Domino's Pizza (DPZ), the stock was $12. TheStreet's Jim Cramer, co-manager of the Action Alerts PLUS portfolio, says Doyle's impact on the company can been seen in the stock price, which is now up to $78. 

According to Cramer, Doyle took on two major issues at the company. The first was the taste of the pizza. The CEO instantly addressed the quality of the company's product. 

The second issue was selling online. Doyle was possibly the "single most aggressive user of Facebook in order to be able to build his brand," Cramer said. 

Now, customers can create their order right on the computer. While this method is quite convenient for the customer, it also allowed Domino's to cut down the number of employees it needed while also lowering the amount of mistakes it made. 

"Doyle has re-energized Domino's," Cramer said, and the stock has more room to the upside, particularly from its overseas operations.

-- Written by Bret Kenwell in Petoskey, Mich.

Bret Kenwell currently writes, blogs and also contributes to Robert Weinstein's Weekly Options Newsletter.

More from Opinion

Red Hat CFO Tells TheStreet: Tech Trends Are Still in Our Favor

Red Hat CFO Tells TheStreet: Tech Trends Are Still in Our Favor

Throwback Thursday: Intel Edition

Throwback Thursday: Intel Edition

Intel's Next CEO Should Try Harder to Protect Its Flanks Against AMD and Others

Intel's Next CEO Should Try Harder to Protect Its Flanks Against AMD and Others

3 Warren Buffett Stock Picks That Could Be Perfect for Your Retirement Portfolio

3 Warren Buffett Stock Picks That Could Be Perfect for Your Retirement Portfolio

Wednesday Wrap-Up: GE and Facebook

Wednesday Wrap-Up: GE and Facebook