Colgate-Palmolive Company (CL): Today's Featured Consumer Non-Durables Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Colgate-Palmolive Company ( CL) pushed the Consumer Non-Durables industry lower today making it today's featured Consumer Non-Durables laggard. The industry as a whole closed the day down 0.7%. By the end of trading, Colgate-Palmolive Company fell $0.86 (-1.4%) to $61.53 on average volume. Throughout the day, 3,354,483 shares of Colgate-Palmolive Company exchanged hands as compared to its average daily volume of 3,195,700 shares. The stock ranged in price between $61.44-$62.18 after having opened the day at $61.97 as compared to the previous trading day's close of $62.39. Other companies within the Consumer Non-Durables industry that declined today were: Forward Industries ( FORD), down 8.2%, Northern Technologies International ( NTIC), down 8.2%, DS Healthcare Group ( DSKX), down 4.9% and Summer Infant ( SUMR), down 4.5%.

Colgate-Palmolive Company manufactures and markets a wide variety of products in the United States and around the world in two business segments: Oral, Personal, and Household Care; and Pet Nutrition. Colgate-Palmolive Company has a market cap of $58.0 billion and is part of the consumer goods sector. Shares are down 4.3% year to date as of the close of trading on Tuesday. Currently there are 4 analysts that rate Colgate-Palmolive Company a buy, 1 analyst rates it a sell, and 12 rate it a hold.

TheStreet Ratings rates Colgate-Palmolive Company as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, expanding profit margins, increase in stock price during the past year and notable return on equity. We feel these strengths outweigh the fact that the company has had generally high debt management risk by most measures that we evaluated.

On the positive front, Standard Register Company ( SR), up 8.2%, Columbia Sportswear Company ( COLM), up 7.0%, Neenah Paper ( NP), up 6.2% and China Xiniya Fashion ( XNY), up 4.0% , were all gainers within the consumer non-durables industry with Foot Locker ( FL) being today's featured consumer non-durables industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider Consumer Staples Select Sector SPDR ( XLP) while those bearish on the consumer non-durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

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