Sony Corporation (SNE): Today's Featured Consumer Durables Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Sony Corporation ( SNE) pushed the Consumer Durables industry lower today making it today's featured Consumer Durables laggard. The industry as a whole closed the day down 0.9%. By the end of trading, Sony Corporation fell $0.27 (-1.6%) to $17.07 on average volume. Throughout the day, 2,555,535 shares of Sony Corporation exchanged hands as compared to its average daily volume of 2,943,300 shares. The stock ranged in price between $17.02-$17.25 after having opened the day at $17.12 as compared to the previous trading day's close of $17.34. Other companies within the Consumer Durables industry that declined today were: SGOCO Group ( SGOC), down 7.5%, Ballantyne Strong ( BTN), down 3.8%, Daktronics ( DAKT), down 3.6% and Bassett Furniture Industries ( BSET), down 3.6%.

Sony Corporation designs, develops, manufactures, and sells electronic equipment, instruments, and devices for consumer, professional, and industrial markets worldwide. Sony Corporation has a market cap of $17.7 billion and is part of the consumer goods sector. Shares are down 1.3% year to date as of the close of trading on Tuesday. Currently there are 3 analysts that rate Sony Corporation a buy, no analysts rate it a sell, and none rate it a hold.

TheStreet Ratings rates Sony Corporation as a hold. The company's strengths can be seen in multiple areas, such as its compelling growth in net income, revenue growth and solid stock price performance. However, as a counter to these strengths, we find that the company's profit margins have been poor overall.

On the positive front, Entertainment Gaming Asia ( EGT), up 4.8%, Leapfrog ( LF), up 2.7% and Cobra Electronics Corporation ( COBR), up 1.8% , were all gainers within the consumer durables industry with Hasbro ( HAS) being today's featured consumer durables industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer durables industry could consider Consumer Discretionary Sel Sec SPDR ( XLY) while those bearish on the consumer durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

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