Nu Skin Enterprises Inc. (NUS): Today's Featured Consumer Goods Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Nu Skin ( NUS) pushed the Consumer Goods sector higher today making it today's featured consumer goods winner. The sector as a whole closed the day up 0.4%. By the end of trading, Nu Skin rose $3.65 (4.8%) to $80.07 on average volume. Throughout the day, 2,205,268 shares of Nu Skin exchanged hands as compared to its average daily volume of 2,286,000 shares. The stock ranged in a price between $76.52-$80.98 after having opened the day at $76.92 as compared to the previous trading day's close of $76.42. Other companies within the Consumer Goods sector that increased today were: Castle Brands Incorporated ( ROX), up 16.7%, SGOCO Group ( SGOC), up 12.9%, Forward Industries ( FORD), up 8.3% and Crumbs Bake Shop ( CRMB), up 7.1%.

Nu Skin Enterprises, Inc. develops and distributes anti-aging personal care products and nutritional supplements under the Nu Skin and Pharmanex brands worldwide. Nu Skin has a market cap of $4.5 billion and is part of the consumer non-durables industry. Shares are down 44.7% year to date as of the close of trading on Friday. Currently there are 3 analysts that rate Nu Skin a buy, no analysts rate it a sell, and 3 rate it a hold.

TheStreet Ratings rates Nu Skin as a buy. The company's strengths can be seen in multiple areas, such as its robust revenue growth, solid stock price performance, impressive record of earnings per share growth, compelling growth in net income and reasonable valuation levels. Although no company is perfect, currently we do not see any significant weaknesses which are likely to detract from the generally positive outlook.

On the negative front, American Woodmark Corporation ( AMWD), down 12.0%, Wolverine World Wide ( WWW), down 9.2%, Koss Corporation ( KOSS), down 8.0% and Fresh Del Monte Produce ( FDP), down 5.1% , were all laggards within the consumer goods sector with Dean Foods Company ( DF) being today's consumer goods sector laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the consumer goods sector could consider ProShares Ultra Sht Consumer Goods ( SZK).

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