Lorillard Inc. (LO): Today's Featured Tobacco Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Lorillard ( LO) pushed the Tobacco industry lower today making it today's featured Tobacco laggard. The industry as a whole closed the day down 1.1%. By the end of trading, Lorillard fell $2.48 (-5.0%) to $47.47 on heavy volume. Throughout the day, 12,159,973 shares of Lorillard exchanged hands as compared to its average daily volume of 3,248,500 shares. The stock ranged in price between $46.48-$49.58 after having opened the day at $49.04 as compared to the previous trading day's close of $49.95. Another company within the Tobacco industry that decreased today was Reynolds American ( RAI), down 1.6%.

Lorillard, Inc. manufactures and sells cigarettes in the United States. The company operates through two segments, Cigarettes and Electronic Cigarettes. The Cigarettes segment manufactures and sells cigarettes. Lorillard has a market cap of $18.2 billion and is part of the consumer goods sector. Shares are down 1.4% year to date as of the close of trading on Tuesday. Currently there are 3 analysts that rate Lorillard a buy, 1 analyst rates it a sell, and 5 rate it a hold.

TheStreet Ratings rates Lorillard as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, solid stock price performance and expanding profit margins. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the tobacco industry could consider PowerShares Dynamic Food & Beverage ( PBJ) while those bearish on the tobacco industry could consider PowerShares DB Agriculture Sht ETN ( ADZ).

STOCKS TO BUY: TheStreet Quant Ratings has identified a handful of stocks that can potentially TRIPLE in the next 12-months. Learn more.

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