Independent Research Firm Positions Informatica As A Leader In Evaluation Of Master Data Management Solutions

Redwood City, Calif., Feb. 7, 2014 (GLOBE NEWSWIRE) -- Informatica Corporation (Nasdaq:INFA), the world's number oneindependent provider of dataintegration software, today announced that Forrester Research,Inc., a leading independent technology and market research company,has positioned Informatica as a leader in The Forrester Wave™:Master Data Management Solutions, Q1 2014.

The complete report, including The Forrester Wave graphic, isavailable at:

Forrester analysts wrote in the report that Informatica was oneof three vendors that "Set the Bar [and] … demonstrated strengthsas a true multiplatform MDM leader," noting "Informatica's strengthis universal MDM."

According to the Forrester report author, Senior Analyst MicheleGoetz, writing in the report, "Past MDM implementations lacked theagility to meet new master data needs. Today's multiplatform MDMsolutions take change into account, allowing organizations toimplement master data strategies with room to grow for new dataneeds, new platforms, and new performance demands."

The Forrester Wave for Master Data Management (MDM) notes,"Informatica is extending its core capabilities, used to model,match, and govern master data of any domain, to the big data,cloud, mobile, and social identities. In addition, [Informatica] isplacing more attention on developing industry-specific datamanagement solutions and bringing industry expertise to its salesand consulting arms. This specialization helps customers linkmaster data management to business outcomes."

Forrester analysts also noted in the report that, "Customerspurchasing Informatica MDM are often looking for an out-of-the-boxsolution to solve particularly complex business challenges impactedby master data. … In addition, Informatica is expanding MDM content(data management solutions) beyond initial healthcare, insurance,and finance solutions to include other packaged MDM industrysolutions."

According to The Forrester Wave for Master Data Management,"[Informatica] clients state its strengths are configurability,scalability, performance, and understanding of the businessimpact." 

The flexibility of Informatica MDM allows it to adapt easily asthe needs of the enterprise grow and change.  As regulations,business models, and technologies evolve, Informatica MDM has thecapacity to change and grow with the business.

Dennis Moore, senior vice president and general manager, MasterData Management, Informatica, said, "To be selected by ForresterResearch for inclusion in The Forrester Wave for Master dataManagement Solutions is an important recognition for us.  Tobe selected as a leader in this evaluation, based on expertevaluation and feedback from real customers, is truly anhonor.  In industries from financial services andmanufacturing, to life sciences and healthcare, to public sectorand retail, to oil & gas to consumer goods, the flexibility andpower of Informatica MDM is helping our customers achieve fast timeto value, low total cost of ownership, and a superior return oninvestment."

Informatica MDM uses a flexible, model-driven MDM approach toaddress customers' unique business requirements for authoritativeand consistent information about - and the relationships between -customers, products, suppliers, employees, assets, or any otherentity. Industry-specific solutions are available from Informaticaand its partner ecosystem, providing a high-productivity andthought-leading starting point for real-world projects.

"We believe the positive feedback from customers, reported byForrester Research in this report, validates that Informatica'smultidomain MDM approach is proven to improve operations,empowering business users with reliable business-critical masterdata across enterprise systems" Moore said.

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About Informatica

Informatica Corporation (Nasdaq:INFA) is the world's number oneindependent provider of dataintegration software. Organizations around the world rely onInformatica to realize their informationpotential and drive top business imperatives. Informatica Vibe, theindustry's first and only embeddable virtual data machine (VDM),powers the unique "Map Once. Deploy Anywhere." capabilities of theInformatica Platform. Worldwide, over 5,000 enterprises depend onInformatica to fully leverage their information assets from devicesto mobile to social to big data residing on-premise, in the Cloud and across social networks. For moreinformation, call +1 650-385-5000 (1-800-653-3871 in the U.S.), orvisit with Informatica at,


Note: Informatica, Informatica MDM, the Informatica Platformand Informatica Vibe are trademarks or registered trademarksof Informatica Corporation in the United States and injurisdictions throughout the world. All other company and productnames may be trade names or trademarks of their respectiveowners.

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