BRISTOL, Va., Feb. 6, 2014 /PRNewswire/ -- In continuing efforts to enhance servicing of international customers and take advantage of expanding European markets, Alpha Natural Resources, Inc. (NYSE: ANR), a leading U.S. coal supplier, today announced that subsidiary Alpha Coal Sales International Limited will open a London office. "Our intent is to build an export platform for U.S. thermal coal that has long-term potential," said Alpha's Chief Commercial Officer Brian Sullivan. "This is another step in moving us further down the value chain as we continue our model of direct customer contact. Having an office in London – the financial center for coal globally – enhances customer support by putting us closer to the market. It also demonstrates Alpha's commitment to supplying the broadest portfolio of high quality Central Appalachian (CAPP) coals to customers across the continent and complements our well-established sales efforts in metallurgical coal." To lead implementation of that strategy, the subsidiary has named Nick Ingham as vice president of international hedging, sales and marketing to head its London office. With a background as a thermal coal trader with the U.K.'s largest utility generator, Ingham brings broad experience in the energy industry to his new role. He has served in operations and strategy positions with European utilities for the past decade and holds a Bachelor of Arts degree in business from Staffordshire University. "We are fortunate to have an individual of Nick's caliber lead our London effort," Sullivan said. "He's widely respected for his strategic acumen and has broad experience in trading gas, power and coal and executing international coal trading strategy. That makes him a great fit to extend our European capabilities." Alpha's objectives in the European market include increasing customer regard for the quality, reliability and dependability of the company's thermal coals and unsurpassed U.S. export capabilities.