Sony Corporation (SNE): Today's Featured Consumer Durables Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Sony Corporation ( SNE) pushed the Consumer Durables industry higher today making it today's featured consumer durables winner. The industry as a whole was unchanged today. By the end of trading, Sony Corporation rose $0.85 (5.6%) to $16.10 on heavy volume. Throughout the day, 7,937,064 shares of Sony Corporation exchanged hands as compared to its average daily volume of 2,933,100 shares. The stock ranged in a price between $15.28-$16.34 after having opened the day at $15.28 as compared to the previous trading day's close of $15.25. Other companies within the Consumer Durables industry that increased today were: Sensata Technologies Holding N.V ( ST), up 7.4%, Gaming Partners International Corporation ( GPIC), up 6.3%, Fossil Group ( FOSL), up 6.1% and Helen of Troy ( HELE), up 5.5%.

Sony Corporation designs, develops, manufactures, and sells electronic equipment, instruments, and devices for consumer, professional, and industrial markets worldwide. Sony Corporation has a market cap of $16.3 billion and is part of the consumer goods sector. The company has a P/E ratio of 4.5, below the S&P 500 P/E ratio of 17.7. Shares are down 11.8% year to date as of the close of trading on Monday. Currently there are 2 analysts that rate Sony Corporation a buy, no analysts rate it a sell, and 1 rates it a hold.

TheStreet Ratings rates Sony Corporation as a hold. The company's strengths can be seen in multiple areas, such as its good cash flow from operations, largely solid financial position with reasonable debt levels by most measures and growth in earnings per share. However, as a counter to these strengths, we find that the company's profit margins have been poor overall.

On the negative front, EveryWare Global ( EVRY), down 19.3%, Stanley Furniture Company ( STLY), down 13.1%, Fabrinet ( FN), down 7.7% and Kid Brands ( KID), down 7.4%.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer durables industry could consider Consumer Discretionary Sel Sec SPDR ( XLY) while those bearish on the consumer durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

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