New Name, New LogoThe new name, Conversant, and logo were chosen to highlight the company’s ability to generate engagement around digital ads and learn from the resulting offline and online conversations between brands and individuals. “With this name, we can express precisely who we are and how well we understand individuals,” said Giuliani. “At Conversant, we share strategic insights with our clients that they use to drive engaging conversations with their customers. Our new name, Conversant, is a perfect fit as we enable our client and agency partners to be more conversant with what makes each consumer unique, as well as how to action this rich individual understanding into stronger sales and brand affinity.” The company’s common stock, which has previously traded under the ticker symbol VCLK, will officially begin trading under the new NASDAQ ticker symbol CNVR, effective at the market open on Wednesday, Feb. 5. About Conversant Conversant, Inc. (Nasdaq: CNVR) is the leader in personalized digital marketing. Combining the strengths of ValueClick Media, Commission Junction, Mediaplex, Greystripe and Dotomi, Conversant helps the world’s biggest companies grow by creating personalized experiences that deliver higher returns for brands and greater satisfaction for people. We offer a fully integrated personalization platform, personalized media programs and the world's largest affiliate marketing network – all fueled by a deep understanding of what motivates people to engage, connect and buy. For more information, please visit www.conversantmedia.com. This release contains forward-looking statements that involve risks and uncertainties, including, but not limited to, the risk that market demand for on-line advertising in general, and performance based on-line advertising in particular, will not grow as rapidly as predicted, and the risk that legislation and governmental regulation could negatively impact the Company's performance. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under “Risk Factors” and elsewhere in filings with the Securities and Exchange Commission made from time to time by Conversant, including, but not limited to: its annual report on Form 10-K filed on February 27, 2013; recent quarterly reports on Form 10-Q; and other current reports on Form 8-K.