Regions Bank (NYSE:RF) and Visa Inc. joined with Mark Ingram, 2009 Heisman Trophy winner, former Alabama Crimson Tide running back and current New Orleans Saint; and Alabama State Treasurer Young Boozer today to tackle the issue of improving financial literacy among Alabama teenagers. Together, they announced the statewide launch of Financial Football, a free educational video game and classroom curriculum designed to help high school and middle school students learn essential money management skills. Developed by Visa Inc., Financial Football combines the action of an NFL game with financial education questions based on real-life scenarios. Financial Football will be distributed by the Alabama State Treasurer to every public middle school and high school in the state. Regions Bank and Visa are working with the state treasurer to share the financial information and skills with students. “Regions is a strong believer in promoting financial education and helping teenagers understand the importance of making good financial decisions,” said John Turner, South Region president for Regions Bank. “By learning concepts such as how to set a budget, how to save for the future and even how investments and credit work, students can develop financial management skills that will last a lifetime. Regions is proud to work with Visa and with Treasurer Boozer to support this program.” The campaign kicked off at Calera High School as Ingram and Treasurer Boozer led teams of students in a hard-fought, high energy game of Financial Football. The game is an online simulation that combines the structure and rules of the NFL with financial concepts. Players gain yards and score points by correctly answering questions of varying difficulty. “ Financial Football is a wonderful way to get students interested in personal finances, and it gives them a financial playbook they can use the rest of their lives,” Treasurer Boozer said. “This is a valuable program and a great partnership between my office, Regions, Visa and the NFL.” Before the game, Ingram shared with students his personal experiences on the importance of money management.