Nu Skin Enterprises Inc. (NUS): Today's Featured Consumer Non-Durables Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Nu Skin ( NUS) pushed the Consumer Non-Durables industry higher today making it today's featured consumer non-durables winner. The industry as a whole was unchanged today. By the end of trading, Nu Skin rose $4.76 (6.2%) to $82.15 on heavy volume. Throughout the day, 5,308,372 shares of Nu Skin exchanged hands as compared to its average daily volume of 1,851,800 shares. The stock ranged in a price between $78.25-$84.03 after having opened the day at $78.54 as compared to the previous trading day's close of $77.39. Other companies within the Consumer Non-Durables industry that increased today were: Resolute Forest Products ( RFP), up 4.7%, CCA Industries ( CAW), up 3.2%, Crown Crafts ( CRWS), up 2.8% and American Apparel ( APP), up 2.7%.

Nu Skin Enterprises, Inc. develops and distributes anti-aging personal care products and nutritional supplements under the Nu Skin and Pharmanex brands worldwide. Nu Skin has a market cap of $4.7 billion and is part of the consumer goods sector. The company has a P/E ratio of 16.3, below the S&P 500 P/E ratio of 17.7. Shares are down 44.0% year to date as of the close of trading on Tuesday. Currently there are 4 analysts that rate Nu Skin a buy, no analysts rate it a sell, and 3 rate it a hold.

TheStreet Ratings rates Nu Skin as a buy. The company's strengths can be seen in multiple areas, such as its robust revenue growth, solid stock price performance, impressive record of earnings per share growth, compelling growth in net income and attractive valuation levels. Although no company is perfect, currently we do not see any significant weaknesses which are likely to detract from the generally positive outlook.

On the negative front, Standard Register Company ( SR), down 7.6%, Coldwater Creek ( CWTR), down 4.2%, Quiksilver ( ZQK), down 3.9% and Mannatech ( MTEX), down 3.5% , were all laggards within the consumer non-durables industry with Coach ( COH) being today's consumer non-durables industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer non-durables industry could consider Consumer Staples Select Sector SPDR ( XLP) while those bearish on the consumer non-durables industry could consider ProShares Ultra Sht Consumer Goods ( SZK).

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