Baidu Inc. (BIDU): Today's Featured Internet Laggard

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Baidu ( BIDU) pushed the Internet industry lower today making it today's featured Internet laggard. The industry as a whole closed the day down 0.5%. By the end of trading, Baidu fell $2.86 (-1.6%) to $170.14 on average volume. Throughout the day, 3,637,268 shares of Baidu exchanged hands as compared to its average daily volume of 3,682,000 shares. The stock ranged in price between $168.87-$172.93 after having opened the day at $172.48 as compared to the previous trading day's close of $173.00. Other companies within the Internet industry that declined today were: Tucows ( TCX), down 9.1%, Sify Technologies ( SIFY), down 7.7%, India ( REDF), down 7.0% and SINA Corporation ( SINA), down 6.9%.

Baidu, Inc. provides Chinese language Internet search services. It also offers a Chinese language search platform for businesses to reach their customers. Baidu has a market cap of $59.6 billion and is part of the technology sector. The company has a P/E ratio of 32.2, above the S&P 500 P/E ratio of 17.7. Shares are down 2.7% year to date as of the close of trading on Thursday. Currently there are 11 analysts that rate Baidu a buy, no analysts rate it a sell, and 4 rate it a hold.

TheStreet Ratings rates Baidu as a buy. The company's strengths can be seen in multiple areas, such as its robust revenue growth, solid stock price performance, growth in earnings per share, expanding profit margins and largely solid financial position with reasonable debt levels by most measures. Although the company may harbor some minor weaknesses, we feel they are unlikely to have a significant impact on results.

On the positive front, LiveDeal ( LIVE), up 15.9%, Remark Media ( MARK), up 8.2%, Montage Technology Group ( MONT), up 6.8% and BroadVision ( BVSN), up 6.2% , were all gainers within the internet industry with Yelp ( YELP) being today's featured internet industry leader.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the internet industry could consider First Trust Dow Jones Internet Idx ( FDN) while those bearish on the internet industry could consider ProShares Ultra Short Technology ( REW).

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