EBay Inc (EBAY): Today's Featured Internet Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

eBay ( EBAY) pushed the Internet industry higher today making it today's featured internet winner. The industry as a whole closed the day up 1.6%. By the end of trading, eBay rose $0.83 (1.6%) to $53.79 on average volume. Throughout the day, 13,746,655 shares of eBay exchanged hands as compared to its average daily volume of 12,702,200 shares. The stock ranged in a price between $53.11-$54.16 after having opened the day at $53.22 as compared to the previous trading day's close of $52.96. Other companies within the Internet industry that increased today were: China Finance Online ( JRJC), up 18.7%, Autohome Inc ADR ( ATHM), up 14.7%, LiveDeal ( LIVE), up 10.2% and Phoenix New Media ( FENG), up 8.3%.

eBay Inc. provides online platforms, tools, and services to help individuals and merchants in online and mobile commerce and payments in the United States and internationally. eBay has a market cap of $68.0 billion and is part of the services sector. The company has a P/E ratio of 25.0, above the S&P 500 P/E ratio of 17.7. Shares are down 3.5% year to date as of the close of trading on Tuesday. Currently there are 23 analysts that rate eBay a buy, no analysts rate it a sell, and 5 rate it a hold.

TheStreet Ratings rates eBay as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, largely solid financial position with reasonable debt levels by most measures, reasonable valuation levels, growth in earnings per share and good cash flow from operations. We feel these strengths outweigh the fact that the company has had somewhat disappointing return on equity.

On the negative front, Groupon ( GRPN), down 3.2%, Taomee Holdings ( TAOM), down 3.0%, Local ( LOCM), down 2.5% and Innodata ( INOD), down 1.8%.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the internet industry could consider First Trust Dow Jones Internet Idx ( FDN) while those bearish on the internet industry could consider ProShares Ultra Short Technology ( REW).

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