NEW YORK ( TheStreet) -- Can a flip of the calendar change the consumer, diet and lifestyle habits of regular Americans?
That's always been the promise behind that most venerable of January institutions -- the New Year's resolution. But as anyone who's tried to stick to a resolution knows, heartfelt convictions about turning your life around, or at least in a different direction, are easier said than done. (Which is why nobody talks about new year's resolutions after Feb. 1.)
But one consumer market research group says this year will really, really be different. Through a combination of personal growth, an improving global economy and the desire to finally leave a better legacy for future generations, Americans view 2014 as a "game-changer" in terms of consumer behavior.
That's the view of Euromonitor, a Chicago research firm that specializes in consumer behavior. The firm says that this will be a year Americans -- and consumers in most developed nations -- will "have an overwhelming urge to indulge in luxury goods, download more apps and document experiences visually through social media."
Balancing those urges, consumers will also strive to spend more time with family and friends and away from the office, eat healthier and launch an "eco friendly lifestyle" that will leave a sustainable imprint for future generations.
If that sounds overambitious for a single year (what, no climbing Mount Everest?) then so be it. Euromonitor is ready to back that outlook up some concrete predictions: