Ford Motor Co (F): Today's Featured Consumer Goods Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Ford Motor ( F) pushed the Consumer Goods sector higher today making it today's featured consumer goods winner. The sector as a whole closed the day up 1.0%. By the end of trading, Ford Motor rose $0.29 (1.8%) to $16.40 on average volume. Throughout the day, 43,625,951 shares of Ford Motor exchanged hands as compared to its average daily volume of 41,446,900 shares. The stock ranged in a price between $16.17-$16.43 after having opened the day at $16.31 as compared to the previous trading day's close of $16.11. Other companies within the Consumer Goods sector that increased today were: Tesla Motors ( TSLA), up 15.7%, Dana ( DAN), up 9.7%, SORL Auto Parts ( SORL), up 8.6% and ACCO Brands ( ACCO), up 8.1%.

Ford Motor Company engages in the development, manufacture, distribution, and service of vehicles, parts, and accessories worldwide. The company operates through two sectors, Automotive and Financial Services. Ford Motor has a market cap of $62.2 billion and is part of the automotive industry. The company has a P/E ratio of 11.3, below the S&P 500 P/E ratio of 17.7. Shares are up 4.4% year to date as of the close of trading on Monday. Currently there are 8 analysts that rate Ford Motor a buy, 1 analyst rates it a sell, and 7 rate it a hold.

TheStreet Ratings rates Ford Motor as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, increase in stock price during the past year, good cash flow from operations and notable return on equity. We feel these strengths outweigh the fact that the company has had sub par growth in net income.

On the negative front, Swisher Hygiene ( SWSH), down 8.9%, Wolverine World Wide ( WWW), down 7.1%, Blyth ( BTH), down 5.8% and Limoneira ( LMNR), down 4.6% , were all laggards within the consumer goods sector with Deckers Outdoor Corporation ( DECK) being today's consumer goods sector laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the consumer goods sector could consider iShares Dow Jones US Cons Goods ( IYK) while those bearish on the consumer goods sector could consider ProShares Ultra Sht Consumer Goods ( SZK).

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