January 8, 2014: Nautilus, Inc. (NYSE: NLS), a leader in innovative home fitness equipment, today announced the availability of the new Bowflex MAX Trainer™. Designed to take the popular elliptical experience to a new level, the MAX Trainer combines the movement of a traditional elliptical with a stair stepper to create a one-of-a-kind cardio workout.
“We looked at a variety of inspirations when we created the Bowflex MAX Trainer,” said Kevin Hendricks, Senior Industrial Designer at Nautilus, Inc. “We wanted it to look fast and aggressive and visually it had to drive the consumer to push past their comfort zone. The design needed to help the user achieve maximum results in a short amount of time. What we came up with is a brand new product that captivates you and allows you to focus on your workout without distraction.”The Bowflex MAX Trainer™ also provides users the ability to track their workouts with the free Bowflex MAX Trainer™ app, which wirelessly transfers all workout data via Bluetooth®. It tracks every detail – from time on the machine to calories burned – and automatically syncs workout data with MyFitnessPal®. The app also syncs data automatically with Bowflex Connect™, a free dashboard that helps you view your workout results and understand how they contribute to achieving your overall fitness goal. The Bowflex MAX Trainer™ is now available for purchase online, starting at $999. For more information visit: www.bowflexmaxtrainer.com About Nautilus Inc. Headquartered in Vancouver, Wash., Nautilus Inc. (NYSE: NLS) is a global fitness products company providing innovative, quality solutions to help people achieve a healthy lifestyle. With a brand portfolio including Nautilus®, Bowflex®, Schwinn® and Universal®, Nautilus, Inc. markets innovative fitness products through Direct and Retail channels.