Starwood Hotels & Resorts Worldwide Inc (HOT): Today's Featured Leisure Winner

Editor's Note: Any reference to TheStreet Ratings and its underlying recommendation does not reflect the opinion of TheStreet, Inc. or any of its contributors including Jim Cramer or Stephanie Link.

Starwood Hotels & Resorts Worldwide ( HOT) pushed the Leisure industry higher today making it today's featured leisure winner. The industry as a whole closed the day down 0.1%. By the end of trading, Starwood Hotels & Resorts Worldwide rose $1.04 (1.4%) to $73.26 on heavy volume. Throughout the day, 3,012,954 shares of Starwood Hotels & Resorts Worldwide exchanged hands as compared to its average daily volume of 1,596,000 shares. The stock ranged in a price between $72.76-$74.00 after having opened the day at $73.32 as compared to the previous trading day's close of $72.22. Other companies within the Leisure industry that increased today were: Ltd ADR ( WBAI), up 9.3%, China Lodging Group ( HTHT), up 6.0%, Qunar Cayman Islands Ltd ADR ( QUNR), up 5.3% and PokerTek ( PTEK), up 4.7%.

Starwood Hotels & Resorts Worldwide, Inc. operates as a hotel and leisure company worldwide. The company operates luxury and upscale full-service hotels, resorts, residences, retreats, select-service hotels, and extended stay hotels under the St. Starwood Hotels & Resorts Worldwide has a market cap of $14.2 billion and is part of the services sector. The company has a P/E ratio of 28.6, above the S&P 500 P/E ratio of 17.7. Shares are up 25.9% year to date as of the close of trading on Wednesday. Currently there are 12 analysts that rate Starwood Hotels & Resorts Worldwide a buy, no analysts rate it a sell, and 7 rate it a hold.

TheStreet Ratings rates Starwood Hotels & Resorts Worldwide as a buy. The company's strengths can be seen in multiple areas, such as its revenue growth, solid stock price performance, reasonable valuation levels, growth in earnings per share and largely solid financial position with reasonable debt levels by most measures. We feel these strengths outweigh the fact that the company shows weak operating cash flow.

On the negative front, SFX Entertainment ( SFXE), down 9.4%, Jamba ( JMBA), down 4.5%, Red Lion Hotels Corporation ( RLH), down 3.4% and Noodles & Co Class A ( NDLS), down 3.4% , were all laggards within the leisure industry with Yum Brands ( YUM) being today's leisure industry laggard.

For investors not wanting singular stock exposure, ETFs may be of interest. Investors who are bullish on the leisure industry could consider PowerShares Dynamic Leisure&Entert ( PEJ) while those bearish on the leisure industry could consider ProShares Ultra Sht Consumer Services ( SCC).

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